As flexible hybrid office models become the new normal, more and more people transcend the limitations of time and space to achieve multi-mode hybrid work through wireless interconnection and mobile devices. Tao Leshan, Global Vice President of Dell Technologies group and General Manager of The Business Client Solutions Division in Greater China, said: "PCs play a central role in refactoring the way we work, and can even show us how to further improve productivity. That's why Dell keeps up with market changes, gaines insight into user needs, and delivers targeted products and solutions based on different office scenarios, improving collaboration and personalized experiences, and creating a new hybrid office model. ”
Dell Optimizer is at the heart of Dell Technologies' portfolio of business clients, an integrated suite of AI software that brings power to DELL's PCs with embedded AI technology to further enhance collaboration and personalized experiences. The blessing of new skills has further promoted the development of a hybrid office model, which can help users improve the efficiency of multi-site office collaboration, cope with increasing privacy and security risks, and resist external interference at all times.
Privacy Protection:
With a comprehensive suite with new intelligent privacy protection features, sensitive information on the user's computer screen is hidden as soon as someone else is detected. When the user's gaze leaves the computer screen, the screen will automatically darken, saving energy while protecting data.
connectivity:
Dell Optimizer Smart Tuning software features innovative globally synchronized multi-network connectivity that allows users to connect to two wired or wireless networks simultaneously for faster data transfer and download speeds. This feature also reduces buffering and reduces latency by up to 30%.
Collaborative:
Dell Optimizer smart tuning software also features more advanced noise cancellation capabilities that further eliminate unwanted background noise for users and callers by sensing the user's surroundings.
At the same time, Dell Optimizer smart tuning software improves its manageability through modular installation. Users and IT administrators now have the flexibility to choose which features they need to install.
Everything is everything you can do
Dell Technologies' new commercial client offerings feature 12th generation Intel Core processors and the latest connectivity options including 5G and Intel Wi-Fi 6E, providing the portability and high performance business executives and users need.
The Latitude 9430 flagship Supreme Laptop is powered by artificial intelligence and has a screen size of only 14 inches, achieving an excellent screen ergonomic ratio. The new Cambrian Grey (Metallic Graphite) body has a new Full HD camera built in to make video calls clearer.
The Latitude 7330 Ultralight ultralight laptop is extremely portable and rugged. With a 16:9 screen ratio and a weight of just 0.967 kg, this compact 13.3-inch high-end business notebook combines all the ports needed to get the job done, balancing high-quality product design with efficient productivity while maintaining the consistently high reliability of the Latitude series.
The new Latitude 7000 Series will feature a more powerful processor, DDR5 memory options, and more advanced thermal and acoustic technologies. At the same time, Dell also launched the first active stylus with Tile Bluetooth location tracking function - the new Dell Premier Rechargeable Active Pen, which can be used with the Latitude 2-in-1 tablet. In addition, Dell will update the Latitude 5000 series and introduce a new Latitude 3330 product.
For professionals and creators, Dell has launched a new family of mobile workstations that work with Dell ecosystem solutions for powerful performance and portability.
The new Precision 547014-inch mobile workstation is powerful and compact, with up to 12th gen Intel Core i9 processors, 64GB of DDR5 memory, 4TB of storage, and optional NVIDIA RTX A1000 graphics. At the same time, Dell also introduced the thinner, smaller 15-inch and 17-inch mobile workstations Precision 5570 and Precision 5770.
Dell UltraSharp 32-inch and 27-inch 4K USB-C Hub monitors help business and professionals work efficiently in 4K HD. The two displays pioneered the breakthrough IPS Black panel technology, delivering better contrast, deeper black expressiveness and greater viewing angles, further enhancing the dual-monitor experience. Together with Dell's new UltraSharp 30-inch USB-C Hub monitor, the new UltraSharp display family offers users a rich color range, comfortable AndoverView Plus technology, multitasking capabilities and multiple connection ports.
As people move back and forth between workplaces, ecosystem devices and IT services have become key to making the work experience simple and smooth.
For the global impact of the epidemic in the past two years of mixed office changes, Dell Technologies Group Greater China Commercial Client Solutions Division Director Shen Yue said: Today, the world is facing the post-epidemic era of the market, in this market, Dell's commercial client products and trends are obviously different from the past. Today, in the post-epidemic environment, the entire market environment, including the entire office environment, has become more complex, and many scenes have become a mixed state, a mixed office model, rather than being more concentrated in a fixed office space as in the past.
Today, the office is an office space, your home may also be an office space, and coffee shops, tea houses, and even squares may also become office places, and this mixed office space must put forward different demands on our IT equipment. And we can also see this demand, that is, different office environments or diversified office environments have also formed a relatively strong pull on our entire market.
In the past two years, the entire PC product market has grown very fast, Dell's full-year revenue last year exceeded $100 billion, an increase of 17% year-on-year, which is also dell's best year in history, of which Dell client products also achieved record performance in the fourth quarter, with revenue up 26% year-on-year to $17.3 billion, of which commercial business increased by 30% year-on-year to $12.9 billion. As can be seen, the changes in today's hybrid office environment, including customers' demand for digital economy and digital transformation, are constantly amplifying. As you can see, the impact of IT demand on the entire industry and Dell today is relatively positive. It is believed that there will also be a relatively good market growth in 2022.