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Tianji MAX has come out one after another, and the era of chip customization is coming?

As if overnight, the new God U Tianji 8000 series has expanded, OPPO K10 debuted Tianji 8000-MAX, the recently released OnePlus Ace is also equipped with Tianji 8100-MAX, MAX series came overnight, which makes people curious, how can Tianji 8000 have more than one MAX series? What does it improve? In the future, will there be more models in the Tianji 8000 series?

5G Open Architecture – MediaTek's Customized Route

The MAX series of Tianji 8000 is the product of MediaTek's 5G open architecture, and its purpose is that mobile phone manufacturers can create differentiated smart phone functions according to the needs of product planning through the customization of ISP, AI, multimedia and other parameters. In fact, last year, MediaTek launched the Tianji 1200AI is the product of this architecture, enhancing AI performance, realme GTNeo2T, one plus Nord2 is also equipped with this chip.

Tianji MAX has come out one after another, and the era of chip customization is coming?

From the perspective of OnePlus's promotional materials, the improvement of Tianji 8100 is mainly focused on the evolution of AI, shooting and game frame rate stability, AI computing power and shooting improvement are very familiar to everyone, mainly relying on the upgrade of AI coprocessor and ISP to complete, and for the stability of game frames, oneplus's official publicity caliber is HyperEngine 5.0 and HyperBoost, the two underlying chip game optimization technologies, have been deeply integrated and redeveloped to achieve this. This means that the MAX series is not only a building block choice provided by MediaTek, but more importantly, it can also cooperate with mobile phone manufacturers in depth, integrate the manufacturer's technology, and integrate it in the chip, which is also the advantage brought by the 5G open structure.

Tianji MAX has come out one after another, and the era of chip customization is coming?

5G open architecture, do something, do something

Since the 5G open architecture is so good, why not customize a processor that surpasses existing chips to achieve the most comprehensive and optimal performance? In fact, the 5G open architecture cannot upgrade all the structures of the chip, and from the current situation, the CPU and GPU basic architecture of the SOC cannot be changed. Otherwise, it is a brand new chip, which is too difficult in terms of development cost and development difficulty. Therefore, the 5G open architecture is more about the improvement of auxiliary functions such as ISP and AI and the optimization of manufacturers' technologies.

Tianji MAX has come out one after another, and the era of chip customization is coming?

There is also a more interesting thing, from the existing situation, MediaTek will be more 5G open architecture in the Tianji 8000 flagship chip, and not used in the Tianji 9000 flagship chip, in fact, the flagship chip integrates the manufacturer's most advanced technology, its ISP, AI and other technologies, often the manufacturer's top technology, at this time, want to upgrade these components, MediaTek is often powerless. For sub-flagships, mediatek can easily delegate the technology on the flagship to the sub-flagship when customizing, so that it is at least technically much simpler to achieve.

5G open architecture, or double-edged sword

In theory, the 5G open architecture may also bring more chips, such as the ISP version that only upgrades the camera technology, the AI version that upgrades the AI, and even a variety of ISPs and different AI upgrades, or only optimizes the Pro, Plus version and so on of the manufacturer's technology. However, if so many versions appear, there will not only be product chaos in the market, the production volume of each chip will be reduced, and it is easy to cause a series of problems such as increased production costs of chip architectures and difficulties in product supply.

However, from the perspective of existing products, the Tianji 8000 series is MAX, ISP, AI, and the manufacturer integrates such highly optimized products, that is, it almost reaches the best optimization level that 5G open architecture can achieve. This also sets a benchmark for 5G open architecture to a certain extent, in which case manufacturers may launch their own technology fusion products, but the probability of adjustment on ISP AI is not too high. Perhaps, the Tianji 8000 series also has various manufacturers' versions, but it may only be MAX and ordinary versions.

Tianji MAX has come out one after another, and the era of chip customization is coming?

Of course, the 5G open architecture for MediaTek to expand the market, there is a great blessing effect, after all, close to the manufacturer, to meet the needs of differentiation, in this homogenization era, it is quite important, especially in mediatek has occupied the advantage of the high-end market, customized 5G open architecture, for Qualcomm, will be a huge pressure.

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