Good to die for opening the champagne!
Earlier this week, the domestic simulation playing game "Retirement Simulator", which claims to "play a grandfather in retirement and realize his life ideals within 2 years", was listed on Steam.
Borrowing the gimmicks of "lying flat", "retiring" and so on, this game has attracted the attention of a large number of players as soon as it was launched, and in the first two days of release, it has also received a lot of praise and player recognition.
However, the producer does not seem to be satisfied with this, in order to cause a wider range of discussion and heat, the producer of "Retirement Simulator" directed himself to perform a "boxing marketing" drama;
First of all, playing the "female player" in the comment area of the game spitting at the game's vulgar and objectifying women; and then draining some female user communities to go down; then the speed of light went down the slide, and on the second day after the comment appeared, he released a new version update and harmony patch that seemed to be "prepared early", and drained those real male players and female players who saw the news and smelled the wind.
The producer planned the "boxing marketing" of this black fire from beginning to end and specially produced content that was uncomfortable for female players and two versions of the modified version to disgust players to touch porcelain marketing, with the purpose of expanding the spread and expanding the popularity through the player's controversy.
In any case, this self-directed and self-acting "boxing marketing" has now been discovered by more and more players, and the players and female groups who reacted to it also used one bad review and no recommendation after another to tell the producers that the fire players will eventually set themselves on fire.
Make a game to do a good game, engage in these messy and disgusting things, it is indeed not lightly ill.
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