Apple is once again on the news hot search because it does not have a charging head. According to media reports, Apple was awarded about 7,000 yuan by a Brazilian court for not giving away a charging head.
Since the iPhone 12 began without a charging head, Apple has had a lot of trouble.
For environmental reasons, Apple no longer comes with charging heads. However, the market is not appreciative, causing great controversy. For this reason, Apple has also suffered a lot of fines.
Previously, some media said that the reason why Apple did not come with a charging head was because the new iPhone supported 5G, resulting in a significant increase in costs, and in order to reduce costs, it took a strategy to reduce accessories.
Of course, many people do not believe that Apple will reduce the price of accessories accordingly. Because Apple still makes a lot of money.
In the face of public skepticism and fines from the government, what should Apple do?
The easiest way to do this is to restore the included charging head. Increase the cost of the charging head in the selling price.
Of course, in order to continue to support the cause of environmental protection, Apple can launch two versions at the same time: the version with a charging head and the version without a charging head, setting two prices, leaving it to the market to choose, and giving the choice to consumers.
In addition, if Apple is serious about the cause of environmental protection, it is recommended that Apple launch both the iPhone and AirPods packages, encapsulating the two in the same box. After all, the sales of AirPods are not low, and the iPhone is packed in the same box, which will definitely reduce packaging materials and contribute to the cause of environmental protection.
The question is, if Apple launched two different versions, with a charging head and no charging head version, two different prices, which version would you choose?