After several years of exploration, Huawei's PC terminal products have further focused on the commercial market, which is conducive to alleviating the current state of personal consumer goods blocked by illegal US sanctions.
From the perspective of a wide range of terminal products, Huawei's Windows PC products are the least affected by US sanctions, such as processors, operating systems and other core irreplaceable products have resumed supply, just because the related products are not as strong as communications and mobile phones. However, the non-universal core technology in Huawei's PC products is still subject to people, such as the limitation of key function chips, which affects the innovative characteristics of MateBook high-end models.
In the context of consumer business obstruction, Huawei's PC transformation - on April 20, at the Huawei terminal commercial office new product launch, Huawei announced a comprehensive entry into the commercial field, while Huawei's "consumer business" was renamed "terminal business", will rely on the two major ecosystems of hardware and software, and will continue to enrich commercial notebooks, desktops and monitors, tablets, smart screens, wearables and other product categories, focusing on the government and education, medical, manufacturing, transportation, finance, energy and other six major industries to provide office solutions for the provider.
At the press conference, Yu Chengdong, managing director of Huawei, CEO of terminal business, and CEO of Smart Vehicle Solutions BU, said: "The name of Huawei's consumer business has gone through a decade of road, and today we have changed our name to Huawei Terminal Business and fully entered the commercial market. Over the past decade, we have been creating the ultimate product experience for consumers, which has been unanimously recognized by the market. In the future, Huawei will bring high-quality products from consumer products to the commercial field, and create a better product experience for commercial customers based on the three DNA of Huawei's terminal commercial product quality, wisdom, and reliability. ”
Serving commercial customers, the quality and reliability of Huawei's products can be more exerted, rather than the consumer side, consumers are more concerned about explicit configuration, performance and price indicators.
Combining the 17 standard customization capabilities and 9 open capabilities brought by HarmonyOS, including PC products such as notebooks and desktop computers, Huawei's smartphones, tablets, smart screens, wearable products, printers and other categories can be connected into one, giving full play to Huawei's end-to-end product, technology and solution capabilities. Huawei terminals combine the understanding of commercial services with successful experience in the field of consumption, and rely on the three DNA of quality, wisdom, and reliability to provide commercial customers with better design processes, smarter user experience, more reliable product quality, and trustworthy services.
Huawei can meet customer customization needs from appearance, settings, desktops, peripherals, SDKs, and industry system docking capabilities for business users.
Huawei's comprehensive service capabilities cover the terminal cloud service level, on the one hand, by presetting applications such as application markets, cloud spaces, browsers, smart assistants, and smart search, to bring smart office experience, on the other hand, based on the HMS Core Kits basic capabilities, Huawei has created HEM solutions for enterprises, realizing end-to-end intelligent device control, all-scenario access and management of various smart devices. HEM (HUAWEI Enterprise Manager) is a full-scenario intelligent device management and control solution provided by HUAWEI Terminal Cloud Service for enterprise customers, supporting six functions: content management, device control, application control, security control, network control, and data protection, covering all types of Huawei terminal equipment, realizing automated equipment deployment, improving operational efficiency, and ensuring enterprise data security.
In terms of products, Huawei Terminal officially established a commercial product line, bringing 7 series of commercial product families to the government and major industries: notebook MateBook B series, desktop MateStation B series, display B series, flat panel C series, printer PixLab B series, smart screen B series, wearable WATCH B series, and relying on the standard customization capabilities and open customization capabilities brought by HarmonyOS to meet the multi-dimensional management needs of organizations or enterprises for terminal equipment.
For a long time, the "good" of Huawei's terminal products has been recognized by many ordinary consumers, but in the field of commercial products, brand reputation needs to be transformed into reputation in the fields of quality, service, customization, and solutions. Huawei's perfect terminal product line and program customization capabilities have also been experienced by operators and other B-end services. Nowadays, Combining the advantages of both ends and focusing on seeking breakthroughs in the commercial field, Huawei has experience advantages such as product categories and smooth interconnection that many traditional PC companies do not have, and then in commercial use scenarios, it is more helpful to build an ecological volume with HarmonyOS as the nerve center.