From April 16th to 17th, Changan Automobile X Sanxingdui "got on the star!" 55" Treasure Hunt Qingdao Luck City B1 was held. Sanxingdui Band Giant Tide Play Hand Office entered the business circle for the first time, with the same frequency as the new light year, high-energy interpretation of UP life, and opened a new way to cash in on the "national tide" love! This time, "It's on the star!" The 55" Treasure Hunt Is divided into three interactive areas, including the graffiti area of "Yan Out of The Must-Shape • Gushu Daiyan", the "Zhiqu Show ・ Gushu Co-shooting" photo punch area, and the "Whale Speed Capture ・ Welfare Awakening" blind box doll area. Experiencers participate in the interaction and collect the Sanxingdui "Collector's Seal" in exchange for good gifts from the surrounding area.
Sanxingdui, as an important symbol of civilization in the southwest region of the mainland, has extremely important significance. The cultural relics unearthed have distinct characteristics and unique shapes, representing the communication between the ancient Shu people and nature and heaven and earth. This amazing cultural impact greatly shocked us, and the idea of the ancestors trying to establish a connection with nature and heaven and earth made us think of the way the ancients communicated with heaven and earth: "The law is viewed from the heavens, and the law is taken from the earth, so we began to cut the tung as a piano, practice silk as a string, and use the virtue of the gods and wisdom to meet the harmony of heaven and earth."
Since ancient times, music has been regarded as a means to reach heaven and earth and achieve "the unity of heaven and man". After Emperor Shun ascended the throne, he specially ordered Chu Lai to serve as a music official and organize a band to go up to heaven and earth and teach the people. He even sang "Qingyun Song" with everyone as the "lead singer". Therefore, in the understanding of the Samsungdui culture and traditional culture, we have created such a "Samsung Accompaniment" band in accordance with the form that today's young people like. In the way that is popular today, we go back to a tradition that has been handed down for millennia.
At the moment of the national tide, bravely honor your love and enjoy the UP life. As the "UP choice" of the new light year, the second-generation CS55PLUS has sold more than 20,000 units for four consecutive months since its launch, and the sales of the CS55 series reached 30,316 units in January, which was a new high. After multiple rounds of product replacement, deep ploughing of new light-year car habits, continuous improvement of product strength, resulting in long-term stable sales, so far the cumulative sales of 630,000 units, further confirming the second generation of CS55PLUS aesthetic UP, wisdom UP, power UP, quality UP and other advantages of product strength.
In 2022, the second generation of CS55PLUS, the new light and young people, will continue to walk with young people and actively embrace the charm of the national tide. From March 5 to April 17, Changan Automobile and Sanxingdui Museum jointly launched the "On the Star!" 55" Treasure Hunt Seven Cities Pop-up Event. In the name of love, this activity will "Ancient Shu Treasure" and "New Youth Wisdom Fun Partner" together to "go to the stars", break the dimensional wall in a more diversified and interesting linkage way, and set off the "treasure" wave together! Further promoting Chinese culture, deeply cultivating the innovative expression of young circles and emotional temperature, it also coincides with the second-generation CS55PLUS "UP Life, Honoring Love" concept.
Not only is the scene set up wonderful and beautiful, but the interactive content is fun and interesting, "On the star!" 55" Treasure Hunt park is also not short of the new young intelligence partner - the second generation of CS55PLUS figure. In order to share the frequency with the ancient civilization of Sanxingdui, the second-generation CS55PLUS exhibition car on the scene will also run the Sanxingdui element through the entire body. Classical gold and elegant turquoise represent the impression color of gold masks and bronzes respectively, showing the charm of quaint collections, but also full of modern technology and fashion. The second generation of CS55PLUS and the sanxingdui ancient civilization are perfectly integrated across thousands of years.
During the event, the live high-energy interpretation of "On the Star!" 55" new light rock, open a large tide sound LIVE scene, and the scene of the new light year together for the love of the voice. For people who can't come to the scene, Changan Automobile is based on "on the star!" 55" Treasure Hunt Seven Cities Pop-up Event, specially created "On the Star!" 55" interactive H5 online zone, even if you can't participate offline, you can always pay attention to the "Star Pet Powder" activities of each station online and draw limited gifts.
In addition to the first stop in Chongqing, the next "on the star!" The 55" treasure hunting park pop-up activity will also land in Qingdao to enjoy up life with more young people and embrace the charm of the national tide.