360 recently launched a meta-universe product "N World". According to reports, the "N world" is a new generation of interest metaverse, which is composed of "worlds of interest" one by one, and everyone can create their own world. Users can create topics of interest, interactive and immersive voice play, identity cards, and private exclusive territories.
According to people close to 360, 360 attaches great importance to this product and gives the "N world" worth tens of millions of yuan of "n.cn" domain name as the official website. A domain name supplier said that the price of such single-letter domain names is above the level of tens of millions, especially the "n.cn" is in line with the brand of N world.
It is understood that "N World" is a social platform that focuses on the meta-universe of interest, and the gameplay is similar to the foreign voice chat product "discord". Users can add channels of interest in "N-worlds", and channels are defined as metaverse worlds. After joining, you can participate in chats in the channel, including but not limited to voice, text, etc., and enjoy the same frequency immersive experience of multiple people. Users can also create their own channels, that is, private exclusive territory, and invite other users to join the channel as residents.
In addition, in the "N world", users can also view the official recommended channels through the "Discover" page, mainly games, life, funny and literature. It also supports adding like-minded friends. As a social product similar to "discord", this redefines group social with the help of the concept of metaverse, connects users and channels with interest as a link, and realizes the concept of multiverse.
It is worth mentioning that this is not the first time that Zhou Hongyi has entered the meta-universe. At the end of 2021, Zhou Hongyi, chairman of 360 Group, said in an interview with the media: In fact, "Hua Pepper" has long made products similar to the meta-universe, but it is not particularly successful.
Since Meta entered the metaverse, in just one or two years, the metacosm has rapidly spread across the globe. Domestic Internet giants have also strengthened the layout of the meta-universe, byte spent a huge amount of money to acquire VR equipment manufacturer PICO to build the underlying facilities of the meta-universe; Tencent set up an XR team internally; Baidu launched the "Xi'an" App.
However, objectively speaking, although the concept of a metacosm can give people a huge imagination, it seems that there is nothing unique about seeing many products that flaunt this concept. Metaverses have extremely high requirements for computing power, including the underlying computing, networking, storage, encryption requirements, etc. are currently unattainable.