laitimes

After 20 billion bought Twitter, Musk announced that Twitter was dead

Musk will never be idle.

In the recently released Forbes list, he overpowered Amazon founder Bezos with a net worth of $219 billion to become the world's richest man.

The Founder of Tesla doesn't care much about the richest man's false name.

He was busy opening a new plant in Texas.

After 20 billion bought Twitter, Musk announced that Twitter was dead

Black high-top felt hat, with a casual black print T-shirt, slightly loose black jeans, boots are also inherited from the western denim style of modern style.

This is the dressing philosophy of the world's richest man.

Musk slipped his bag with one hand and leaned slightly against Tesla's upcoming pickup truck.

Like all of Hollywood's big names, the richest man wore a pair of plain black sunglasses at this indoor event, which took place at 8 p.m. local time. No one can penetrate the eyes behind the sunglasses.

More than two hundred years later, in the western wilderness, cowboys have a new role model. They will drive Tesla's new pickup trucks on the highways and wilderness.

When the weather is good, look up at the vast starry sky, the points of light are connected in a line, and even the starry sky is engraved with his name.

After 20 billion bought Twitter, Musk announced that Twitter was dead

It's hard to imagine that this was once a white kid who grew up in South Africa. At the age of 17, he moved to Canada with his mother and went to the United States to study.

He earned a double degree in economics and physics at the University of Pennsylvania before dropping out of a two-day doctoral program in materials science at Stanford, California. Since then, he has begun the entrepreneurial career of a Silicon Valley superstar.

In the end, he became the most famous Texas cowboy in the world.

After 20 billion bought Twitter, Musk announced that Twitter was dead

Buy Twitter

It is estimated that with the opening of its Texas and Berlin plants, Tesla expects to be able to deliver about 1.5 million vehicles in 2022.

The certainty of delivery capacity will further increase Tesla's stock price and stabilize Musk's wealth position.

Musk sent five consecutive tweets on Twitter, warming up and creating momentum for the event, and gained tens of millions of exposures.

As we all know, Tesla does not have a public relations department. Musk alone has completed the marketing task that traditional car companies need dozens or hundreds of people to achieve.

As a heavy user of Twitter, relying on Twitter to promote Tesla, virtual currency, space rockets is not enough, Musk has bought nearly ten percent of the shares of this social platform.

He's going to start changing the rules of the game.

On March 25, Musk posted a poll asking his 80 million followers if Twitter strictly follows the principles of free speech.

After 20 billion bought Twitter, Musk announced that Twitter was dead

More than 2 million users took part in the vote, and 70 percent of them thought Twitter wasn't doing a good enough job of it.

The next day, Musk raised a series of questions about netizens' general distrust of the Twitter platform as a space for public speech.

He even asked directly, "Do we need a whole new platform?" ”

Musk has always been good at using Twitter for public opinion. For a time, the news went viral, Musk wanted to enter the Internet industry and create a new social platform.

But the mind of the big guy is hard to guess.

A week later, SEC documents revealed that Musk bought Twitter shares aggressively and currently holds 9.2 percent of the shares, making him Twitter's largest shareholder. As soon as the news came out, Twitter's long-sluggish stock price quickly lifted, soaring more than 27%.

The first person to surf the Internet.

The richest man knew the internet events he had single-handedly operated, and quickly issued a response:

“Oh hi lol”

The clouds are light and the wind is light.

According to Bloomberg, Musk has applied to the U.S. Securities and Exchange Commission as early as March 14 to complete the operation of increasing Twitter's shares, and the holdings are passive investment forms.

Most passive investments hold less than 10% of the shares, and the holders generally do not seek a controlling position, which does not affect the company's operation and decision-making.

Musk will be appointed to the board of directors — Musk will be a second-tier director whose term expires at the company's 2024 annual general meeting, according to the Twitter announcement.

In addition, the two sides reached an agreement that Musk's shareholding will not exceed 14.9%.

Current Twitter CEO Parag Agrawal tweeted to welcome: "Musk is exactly what Twitter needs, and he will bring tremendous value to our board." ”

After 20 billion bought Twitter, Musk announced that Twitter was dead

Musk replied to the tweet, saying he looked forward to working with Parag and the board and said he would make significant improvements to Twitter in the coming months.

Based on the April 5 revelations of Musk's Twitter holdings to the SEC, he has quietly switched the filing form.

From the 13G form for passive investments, it was replaced by the 13D form used by investors who would participate in the relevant corporate governance. In the previous form, Musk said he currently has no plans or intentions to push for mergers or acquisitions or sales, blood exchanges to the board, changes in corporate dividends or stock buyback strategies.

The change of the form means that his strategy has changed.

Documents show that as early as a few months ago, Musk began to lay out the layout to buy Twitter stock.

Starting Jan. 31, Musk bought more than 620,000 shares of Twitter stock. He has not been absent from trading every trading day since then, and the number ranges from 370,000 to 4.8 million shares.

On Saturday, Musk was also gearing up for a big fight on Twitter's board. He commented on Twitter's premium subscription service, Twitter Blue, and offered to ban advertising and lower prices.

He also posted several votes on whether to transform Twitter's San Francisco headquarters into a homeless shelter, whether to add an edit button to Tweets, whether to add cryptocurrency Dogecoin to payment options...

Everyone thought a big drama was about to start, and Musk himself posted a meme saying twitter's next board meeting would be fun.

After 20 billion bought Twitter, Musk announced that Twitter was dead

As a result, he changed again.

As the largest shareholder, after a long period of momentum, Musk suddenly announced that he would not join Twitter's board.

After 20 billion bought Twitter, Musk announced that Twitter was dead

Run the train with your mouth full

No analyst can keep up with Musk's casual jumping of the line of thinking.

On Friday, he tweeted that the current cost of lithium raw materials is too high. Lithium, as a key raw material for manufacturing batteries for electric vehicles, is crucial. Tesla will likely enter the lithium mining and refining business on a large scale.

The data shows that lithium prices have risen from $4,450 per ton in 2012 to $78,032 per ton in 2022.

After 20 billion bought Twitter, Musk announced that Twitter was dead

There is no doubt that this is another far-reaching blockbuster news for the new energy industry.

China's new energy vehicle company Weilai released the news today, announcing that because of the impact of rising raw materials, the price of each car will rise by 10,000 yuan.

It has always been a common operation for listed companies to release fake news to confuse the market and strive for a favorable position for themselves.

But the elusive Musk, doing anything is not a strange thing.

Lithium mining is a cyclical, capital-heavy high-risk industry, but Tesla, whose market value has soared to $1 trillion, is not lacking in money.

But the "mouth full of running trains" thing has indeed happened too many times.

As early as 2020, there were cases of Tesla's acquisition of lithium mining companies. After failing, Tesla obtained the qualification to mine lithium in Nevada, USA.

Musk's public statement this time can also not be used as evidence of Tesla's actual actions in the future.

After 20 billion bought Twitter, Musk announced that Twitter was dead

He seems keen to muddy the markets and get investors and competitors to speculate on his mind.

In August 2018, Musk posted on Twitter that he had received enough money to take Tesla private at $420 per share.

A stone stirs up thousands of waves, and Tesla's stock price fluctuates very much.

But this privatization did not happen.

In September of the same year, the SEC charged Musk with making "false and misleading" statements to investors, which led to musk's alleged civil securities fraud.

Musk had to resign. He resigned as chairman of Tesla and remained CEO. However, he shall not be elected chairman of the board of directors for three years. And Tesla and Musk himself had to pay a $20 million fine to cover investor losses.

Since then, every tweet Musk will need to be reviewed by a lawyer in the future.

Regulators and Musk's beams have since been knotted.

After 20 billion bought Twitter, Musk announced that Twitter was dead

On November 6 last year, Musk launched a vote on Twitter, asking netizens if he should sell Tesla stock. This has reignited the SEC investigation.

At the same time, Elon Musk's younger brother, Kimbal Musk, is also involved in trouble.

Kimbal Musk, who is a member of Tesla's board of directors, cannot buy and sell stocks before material disclosures. But before Elon Musk's Twitter vote, Kimbar chose to sell his own 88,500 shares, worth $109 million worth of Tesla stock.

As Tesla stock fell in response to Musk's Twitter vote, the sell-off made Kimbar a fortune.

But this was suspected of insider trading, so the SEC rightfully approached them.

Musk of the "pit brother" quickly responded. He said he also lost more than $1 billion to the stock sell-off, and the allegations that he engaged in insider trading in order to make his brother millions more were completely ridiculous.

Even casual and free speech has attracted a steady stream of trouble. But the world's richest man still chose to stay on his own.

After 20 billion bought Twitter, Musk announced that Twitter was dead

No one knows what is going on

Trump is known for his Twitter rule.

After the infamous former U.S. president stepped down, Twitter banned his account for incitement to violence, among other reasons. Since then, Musk, who has 81 million followers, has independently provoked the traffic burden of Twitter.

Yesterday, Musk, who announced that he would not join Twitter's board, made another "violent statement", saying that "Twitter is dead" in the form of questions.

After 20 billion bought Twitter, Musk announced that Twitter was dead

He gave two examples: Taylor Swift, who has the 6th largest number of followers on Twitter, has not published anything for 3 months. Justin Bieber, who has 11.4 million followers, has only tweeted 1 tweet in the past year.

Musk believes that the coolness of these head accounts points to the reality that Twitter is dying.

Compared with Facebook founded by Zuckerberg, Twitter's commercialization ability and social influence are indeed significantly inferior by one level.

Musk, Twitter's largest shareholder, bluntly said on the platform that Twitter is dead. This situation is too absurd.

Everyone knows musk is playing big chess in the next game. But no one guessed his next move.

Compared with bill Gates, who is keen on charity, Buffett, who talks about value, or Bezos, who is a businessman, Musk is the most elusive of the world's richest man.

In a sense, he symbolizes this era of increasing uncertainty.

Author: Wu Xin

Read on