I don't know when it started, the e-commerce circle circulated such a sentence: "The road of e-commerce, Jingu accelerated." ”
Since the opening of the park at the end of 2016, Cainiao Jingu has served more than 400 merchants, trained more than 130,000 e-commerce merchants, helped nearly 1,000 enterprises in the region to go to Tmall, AliExpress and other platforms, and used Cainiao Warehouse to solve logistics pain points for hundreds of manufacturing enterprises.
Behind the gathering of e-commerce merchants in the "Cainiao Golden Valley", as a practitioner and innovator of the e-commerce industrial park, Cainiao Jingu has created a new model of "Ali link + ecology, training, supply chain, talent and circle five service systems" in the e-commerce industrial park.
From domestic trade to export, help merchants open the market
"The one who brings products to the whole country and out overseas is the rookie Jingu." Zhao Tiantian, founder of Ou Orange International, said. Previously, Ou Orange International positioned the domestic trade business of sterling silver tea utensils and joined the rookie Golden Valley to help them open up the market.
After entering Jinhua's rookie Jingu, Ou Orange International officially opened its foreign trade development strategy.
With the support of park resources, Ou Orange International began to transform into a global business of domestic trade + foreign trade, and focused on the foreign trade sector, mainly engaged in clothing and bags, and the current scale of foreign trade business has far exceeded the domestic trade business. In the past 5 years, the sales of Ou Orange International have doubled every year, and in 2017, Zhao Sweet's AliExpress store jumped to a gold medal store under the efficient operation.
"In the past, I buried my head in my own doing," Zhao Saidian said, "Cainiao Jingu can link us to Ali's cross-border e-commerce platform AliExpress, and will also train and interpret the new rules of the platform for us for the first time." In addition, the International team of Ou Orange attends the e-commerce training course organized by the park every week.
Cainiao Jingu relies on the cross-border trade platform behind the park to dock, so that more merchants can open up overseas markets and bring strong popularity to merchant brands.
Hop on the train with Alibaba Digital Solutions
In Cainiao Jingu, most of the people settled in are small and medium-sized e-commerce enterprises, and it is inevitable to encounter problems in the business process. In this regard, Xie Yixing, who is engaged in the supply chain of agricultural products, has a deep understanding.
"The most important thing in the business of fresh agricultural products is to keep fresh." At that time, Xie Yixing, who was struggling to find a freshness preservation solution, cooperated with Ali Digital Agriculture through the ecological channels of the park. "Our products, preservation and packaging of technical solutions are all dependent on Alibaba Digital Agriculture." Xie Yixing said. Not only that, Nanken's preferred fresh products also ensure the freshness of the products through cooperation with Cainiao Logistics.
At that time, the rookie Golden Valley had just opened, and there was office space in front of it to provide a spacious and bright working environment; and then there was a self-built logistics warehouse to provide logistics solutions and supply chain services, which was very suitable for the site needs of The Lotus Bush.
Since its development, Nanken Preferred has established cooperation with Ali platform supermarkets such as Tmall Supermarket and Hema Fresh, and has an average daily sales of more than 50,000 orders on the Taocai vegetable platform.
As the offline landing window of Alibaba's resources, Cainiao Jingu can solve the entrepreneurial needs of businesses in the park, including technical solutions, warehouse logistics, sales channels, etc.
Left-hand supply chain, right-handed talent
In terms of supply chain support, Nanken Preferred is not alone. Also relying on the industrial park to solve supply chain problems, the brand awareness has been quickly established by the florist new retail supply chain brand Cong.
In order to find an office location with good hardware facilities and property management, founder Ye Feng spent a month in Jinhua.
Ye Feng said: "Our warehouse is here, so we attach great importance to safety issues, and I am quite relieved about this aspect of the park." "In the process of warehousing and transportation, Ci bush and Cainiao Logistics cooperate to adopt low-temperature refrigerated transportation throughout the process, which not only ensures the quality of flowers, but also greatly improves the efficiency of early distribution of flowers."
The cause has blossomed in Jinhua, and the demand for talents is also increasing, "Our art team, operation team, and customer service team are all recruited and trained by the park." Ye Feng said with a smile.
Today, The original dream of TheOrycock has come true. In Taobao flower packaging sales ranked No. 1, and through the linkage of online and offline, the number of service florists exceeded 200,000.