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Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Simi&Haze

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The most business-minded twins of recent years, Infinitor, are probably the twin sisters of Sim & Haze, whose shared account @Simihaze 1.52 million followers on Instagram.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Simi&Haze Beauty

The beauty brand they established, Sime & Haze Beauty, is also a good new brand in the beauty industry, and has led the beauty trend for a while with "eyeliner stickers".

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Simi&Haze、Jennie、Rose

There's no mistake, it's this blackpink member Jennie and Rose are useful colored eyeliner stickers, and they have hangout together in a wide social circle.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Born in 1992, the Sim & Haze sisters from Saudi Arabia, formerly known as Sama Abu Khadra and Haya Abu Khadra, have lived and grown up in Riyadh, London and California, and their multicultural upbringing has propelled them to become the IT GIRLS that are now popular on social networks.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Simi

Both sisters have European and American beauty and tall figures, two people standing together, really copy and paste, it is difficult to distinguish. The sister is characterized by a long hair, walking in a salty and sweet sweet hot girl style, with maturity and small sexiness.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Haze

The younger sister is mostly American retro cool girl style, with neat short hair super sassy.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Their fashion genes are also inseparable from the family environment, their mother is a designer, and their father is a collector, the sisters have stepped into the fashion circle with half a foot when they were young, and they are regular customers of fashion week at the age of 14.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Lafayette personally invited them to chanel to see the show and shoot a blockbuster for his book.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

They also shot a gem-themed blockbuster for Gucci.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

In addition to being online influencers and brand founders, the sisters are also a well-known DJ group in the circle, having performed at the after party of the prestigious Coachella Music Festival, and they have also served as DJs for Louis Vuitton's brand party.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Simi & Haze's social circle

The sisters are still uncompromising "social cattle", in addition to being close to BLACKPINK, they are also good girlfriends of the Kardashian sisters, and Bella Hadid are also inseparable. Recently, Simi was photographed having a suspected affair with Bella's ex-boyfriend The Weeknd, which belongs to the same as always.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

They are not only "social cattle", but also high-achieving students, both of whom are art and film students at the University of Southern California.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

As for his influencer status, Haze said in an interview: "The word influencer has been used so much that I don't want to be this kind of person now." "We're very careful now and everything we do has to be very careful and truthful. We don't give support to brands that haven't had a campaign and haven't worked closely together. ”

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

The Blutstein sisters

The two sisters have cute baby faces, but the eyes are the most world-weary style in the fashion industry, and the two diametrically opposed characteristics are fused together to make the Blutstein sisters the foundation of the fashion circle.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Reese

In fact, the first to open a social media account is the sister Reese, ins account is @double3xposure, the content is to share their daily wear, her collocation inspiration mostly comes from life and her grandmother, so her wear has a lot of retro elements. At this stage, the younger sister Molly took on the role of a photographer for her sister, and occasionally appeared with her sister.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Molly

Later, Molly also opened his own account, and the two sisters jointly started their own influencer business, and even the sister's ins account was called @accidentalinfluencer. The younger sister is more lively and smiling than the older sister, and the sister's world-weary style is still not the same.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Collina Strada Fall/Winter 2018

In 2018, they appeared as "flowerboys" at New York Fashion Week's Collina Strada Fall/Winter 2018 show, attracting more attention.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

GUCCI

They also shot a blockbuster for Gucci.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Since then, they have appeared more and more frequently on the runway and at fashion weeks.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Their appearance proves that ordinary girls without the tall figure of the model can also show infinite power and break through the world's old standards through their love of life and fashion.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

AMIAYA

Compared with the two pairs of twin sisters mentioned above, AMIAYA can be said to be a very strict setting of twins. The sisters wear almost the same outfit every time they appear, only some aspects such as colors, accessories, etc. will be a little different.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

In fact, there is indeed a big difference in personality between sister Ami and sister Aya, one is more quiet and serious, and the other is more personality-minded.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Their style of dressing is bold and colorful, no matter how bold the color they dare to wear, with a strong Japanese original Harajuku style and anime style, whenever they appear at fashion week, the shots of street photographers will be attracted to them, so that everywhere they go will become full of vitality.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

#Me&MyPeekaboo

MOSCHINO

2018 was a big year for their careers, first in fendi's #Me & MyPeekaboo series of advertising campaigns launched by FENDI to celebrate the 10th anniversary of the launch of myPeekaboo handbags, and later with designer Jeremy Scott for moschino's co-branded lookBook.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

#MiuMiuEauRosée

In the same year, they also shot a cherry blossom blockbuster for MiuMiu perfume with the theme #MiuMiuEau Rosée; the sisters also appeared in major fashion magazines.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

AYA and AMI have dreamed of becoming influential artists since childhood. At the age of 15, the two sisters left their hometown of Hamamatsu together and began their dream journey to Tokyo. In that era of great popularity, the sisters began to appear in magazines such as ViVi and Zipper.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

In 2010, the two released their first fashion photo book "AMIAYA", in which all the costumes were selected and matched by the sisters themselves. The first release sold out at once, and later the reprinted version was also sold out.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

Gradually gaining popularity in Japan's fashion circle, they also began to transform their careers, and in 2011 they founded their own clothing brand jouetie, which is based on street style, blending rock, fashion and girly mix-and-match styles.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

However, the sisters' ambitions do not stop at the fashion industry. They also released solo music albums as singers in 2013, and even released several best-selling singles. In addition, they are a DJ group, constantly discovering and trying out multiple ways of life.

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

In addition to the internationally renowned celebrities, today's fashion and beauty trends are more influenced by influers. Among them, "twin influencers" have a greater influence with their uniqueness and personality, and are more favored by brands. These twins not only show an extraordinary sense of trend smell, they have mature business acumen at a very young age, but more importantly, they do not limit themselves to one identity, but always actively explore the multiple possibilities of life, contributing their strength and influence in different fields.

Edit Joy typography Joy/Henry pictures on the web

Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle
Z Trend | Twin Influencers: The Twin Aesthetics of the Fashion Circle

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