Dexin beverages are also going to be listed. Recently, Zhejiang Dexin Food Technology Co., Ltd. (hereinafter referred to as "Dexin Food" or "Dexin Beverage") signed a listing counseling agreement with Essence Securities and submitted the counseling filing information in the Zhejiang Securities Regulatory Bureau.
According to the introduction, the main business of Dexin Food is the research and development, production and sales of catering and beverage ingredient products. At present, the company's products include fruit and vegetable juice beverage thick syrup, flavored syrup, refined tea and tea soup, plant-based drinks, drinking jam jelly solid drinks, biscuits and other beverage ingredients products.
According to public information, Dexin Food was founded in 2008, from the first launch of juice BIB packaging and current mixing machine in the domestic catering market, to the production of Tetra Pak packaging zhenguo fresh juice series. According to the current development, Dexin Food will open a plant-based 2.0 strategy.
The so-called plant-based 1.0 refers to a single plant protein product such as oat milk and nut milk, and its plant protein still has a certain gap compared with dairy products such as milk in terms of protein and some trace elements. Plant-based 2.0 is produced in accordance with nutritional requirements through advanced technology and equipment for protein recombination.
Bedo Finance learned that the brands of Dexin Food include Dexin Zhenxuan, ZhenguoXian, Pu'er Food Carving, Bei Duofen, Xinzhi Flavor and Taste Picker. Among them, Dexin Zhen selected as the fruit and vegetable juice concentration series products first launched by Dexin Food in 2009, and Zhenguo Fresh is a juice brand born in 2014.
According to the counseling filing information, Dexin Food was established in 2012, formerly known as Zhejiang Dexin Beverage Co., Ltd. In April 2021, after the restructuring and reorganization of Dexin Beverage, it was changed to a joint-stock company and renamed dexin Food. At the same time, the legal representative was changed from Yu Risheng to Lin Zhiyong.
Among them, Lin Zhiyong is the chairman and actual controller of Dexin Food. At present, Lin Zhiyong directly holds 7.1295% of the shares, indirectly controls 76.2977% of the shares through Shanghai Dexin Industrial Co., Ltd., etc., and controls a total of 83.4272% of the shares of Dexin Food.
In addition to Lin Zhiyong, CITIC Capital holds 9.6545% of the shares of Dexin Food through Shenzhen Jinlun Investment Center (Limited Partnership). On July 2 this year, Qin Liuwei, executive director of CITIC Capital, and Jiang Xubin, senior consultant of CITIC Capital, also attended the "Brand Strategy Seminar" of Dexin Foods and delivered speeches.
Qin Liuwei said that food ingredient enterprises began to move from "single ingredients" to "comprehensive solutions", and are very optimistic about the comprehensive combination strategy based on natural health products such as oats, coconut milk, thick milk, etc., with compounding as the innovation point and customized development as the service model.
Lin Zhiyong proposed that the strategic focus of Dexin Food's future is to continue to focus on the application of food science and technology, and transform the research on future food into a future food strategy in line with Dexin Food. At the same time, internationalization is achieved on the basis of localization.
It is worth mentioning that Dexin Food was punished by the regulatory authorities in 2016 for violating food safety management regulations. According to the fine issued by the Economic Development Zone Bureau of Jiaxing Market Supervision and Administration Bureau, Dexin Food was punished with confiscating 270 yuan of illegal gains and fining 55,000 yuan, which was imposed in January 2017.
According to the administrative penalty decision (Jiajing Municipal Supervision Office Zi [2017] No. 4), the parties (Dexin Food) produced 252 boxes of bamboo cane ice syrup on June 14, 2016. On September 29, 2016, the sampling test of bamboo cane ice syrup produced by Dexin Food showed that the test conclusion of the acesulfame potassium (acesulfame potassium) project was unqualified.
However, in addition to selling the above-mentioned bamboo cane ice syrup to the sampling unit 9 boxes for inspection and testing at a price of 30 yuan / box, the remaining 243 boxes were not sold to the outside world and were all destroyed on October 11, 2016.
Due to the failure to take preventive measures to cause the loss of solid waste, Dexin Food received a fine from the Jiaxing Municipal Bureau of Ecology and Environment in 2018. The ticket showed that the scene found that bags containing juice residues were piled up next to the rainwater pipe leading to the river on the east side of the factory area, and some of the juice residues in the bags flowed into the rainwater well and eventually entered the external environment.
In addition, on September 30, 2020, the Jiaxing Municipal Housing and Urban-Rural Development Bureau issued a notice showing that during the special inspection of construction site safety production during the two festivals, the Construction and Transportation Bureau of the Economic Development Zone ordered the suspension of work and rectification of four projects, including the second phase of the factory building of Zhejiang Xinzhiwei Food Co., Ltd.
According to the Industrial and Commercial Information System, Zhejiang Xinzhiwei Food Co., Ltd. is a subsidiary of Dexin Food, which directly holds 51.1182% of the shares and 48.8818% through Singapore's Thinswell Asia Pte.Ltd.).