March 22 news, a few days ago, the United States Patent and Trademark Office announced Buick's latest application for brand LOGO, the new LOGO uses a more concise design, it is reported that the LOGO in the future or be used in the brand's pure electric models.
According to the published pictures, the new LOGO on the right retains the classic three bullet shield elements of Buick, but the internal lines have been completely redesigned to make the LOGO look more three-dimensional, and the original misalignment of the three bullets has also been adjusted to a parallel arrangement, and the outer ring has been cancelled.
It is understood that the new LOGO is expected to be launched by the upcoming Mass Production Version of the Electra Concept Car, which is expected to be officially unveiled this summer. Developed on GM's Ultium architecture, the vehicle uses a dual-motor powertrain with an estimated maximum output of 435 kW and a maximum cruising range of more than 600 km.
According to Buick's plan, by 2025, Buick will launch five electric vehicles based on the Ultium platform, and Electra is one of them.