In recent years, the people's consumption level and quality of life have been greatly improved, consumption has long become the first driving force for economic growth in the mainland, and a healthy and stable consumption environment is an important engine to ensure the sustained growth of consumption. The China Consumers Association has set the theme of the 2022 Consumer Rights Protection Year as "Jointly Promoting Consumer Fairness", aiming to gather consensus, build a solid social foundation for consumer safety, and help the stable and healthy development of the economy and society in the new development stage. Recently, Hunan Minyi Biotechnology Co., Ltd. (hereinafter referred to as Hunan Minyi) won the "Xi'an Commercial Most Influential Brand Award" issued by the Organizing Committee of Xi'an Consumption Promotion Year with its health shaping high-quality brand VMESHOU (Weimi Slim) with its independent intellectual property rights. This honor is the authoritative recognition of consumers, authoritative professional institutions and media for enterprises to adhere to customer-centricity, strictly grasp quality control, optimize experience, and continuously improve product quality, technological innovation and research and development capabilities. As a private enterprise with a sense of social responsibility, Hunan Minyi has always adhered to the product concept of "safety, quality, efficiency and environmental protection", showing the responsibility of an enterprise that helps the steady development of the big health industry in the post-epidemic era!
VMESHOU won the "Xi'an Commercial Most Influential Brand Award" issued by the Organizing Committee of Xi'an Consumer Promotion Year
Solid foundation Multi-party cooperation strictly controls quality and innovation
It is understood that as early as 2018, Hunan Minyi reached a strategic cooperation with the Hunan Provincial Institute of Traditional Chinese Medicine, and the series of products were jointly developed by the Hunan Provincial Institute of Traditional Chinese Medicine, which not only promoted the experiment of animal applicable products and the cluster analysis of the fingerprint of traditional Chinese medicine in many aspects, but also applied for 3 high-tech invention patents, which also prompted the company to be successfully identified as a national high-tech enterprise. At present, Hunan Minyi has a total of 16 design patents and invention patents; has a total of 12 computer software copyrights and Chinese copyright registration certificates; has about 300 registered trademarks such as Weimi Slim, Weimi Planet, Hula Pigeon, etc., and has obtained overseas investment certificates. In the future, Hunan Minyi will further increase the intensity of attracting talents, strengthen the construction of R&D teams, rely on the superior resources inside and outside the enterprise, and continuously promote the innovation of concept innovation, brand innovation and service model.
Hunan Minyi high-tech enterprise certificate and patent announcement
Continue to crack down on counterfeiting and resolutely safeguard the rights and interests of consumers
As a well-known health shaping quality brand in China, VMESHOU has established service first and integrity as the most important corporate values since its inception. Because of its high-quality products, intimate service and people-friendly price, it has won the high recognition of the majority of consumers. However, with the continuous growth of market share and the rapid improvement of brand recognition, a very small number of unscrupulous people will stop at nothing to produce and sell a large number of fake goods. In this regard, the person in charge of Hunan Minyi said that "in order to ensure the legitimate rights and interests of the majority of regular authorized dealers and consumers, the company is working with relevant government functional departments (including market supervision and management, public security, courts, etc.) to crack down on fake imitations, and will not tolerate it!" In addition, in the past year, the legal department of Hunan Minyi has set up a special anti-counterfeiting working group to comprehensively crack down on and curb counterfeit products, accumulatively handling more than 5,000 infringing links, filing more than 1,000 civil cases, removing more than 500 illegal group purchases and fake linking, and completing more than 50 administrative complaints and 12315 cases. Hunan Minyi has always maintained a zero-tolerance attitude towards counterfeiting and shoddy products, which not only enhances the confidence of dealers, but also protects the rights and interests of consumers, and at the same time sets an example and contribution to creating a healthy and harmonious consumer environment in the industry.
Exterior view of the headquarters of Hunan Minyi Biotechnology Co., Ltd
External defense and internal repair Opened an official flagship store
In order to further improve brand influence and improve consumer reach, the company officially opened Tmall and Jingdong flagship stores in October 2021 to sell the flagship version of E-commerce VMESHOU (Weimi Thin), becoming the only authorized legal store on Alibaba and Jingdong e-commerce platforms. The opening of the flagship store not only provides consumers with a reliable official purchase channel, but also better combats counterfeit and shoddy products. At the same time, on the basis of the original 400 hotline, the company's customer service system is fully embedded in the Weimi Planet APP, Hula Pigeon APP, Punch Card Mini Program, official public number, official Weibo and other platforms, realizing the matrix layout, meeting the 365-day online response, which not only helps the majority of dealers solve after-sales problems in a timely manner, but also guides the purchase habits of consumers and enhances their ability to identify the authenticity of products.
VMESHOU (Weimi Skinny) Tmall, JD.com official flagship store map
As an enterprise with the mission of "creating beauty and health", VMESHOU (Wei Mi Slender) has established product quality and integrity service as an insurmountable "red line" in the development of enterprises since its inception, from product research and development to the whole chain of production, the company has always maintained scientific and rigorous quality control, and has done traceability in every link, and is committed to providing consumers with safe and high-quality healthy shaping products. With the rapid growth of market demand and the strong promotion of intelligent technology, VMESHOU will continue to increase matrix investment in brand building, intelligent innovation, education and training, etc., and continue to increase product research and development efforts, continue to improve product quality, and promote high-quality brand development.
VMESHOU (Weimi Skinny) 3.0 upgrade product