"Epidemic madness" is a very hot word on the Internet recently, referring to being mad by the epidemic. This sudden outbreak has greatly changed people's lives and caused a huge impact on the economy. In the context of the global epidemic, platform policy changes and consumption upgrades, the entire e-commerce industry has begun to shuffle and roll in, which has brought major development opportunities to new industries, new formats and new models, and many merchants have begun to try to shift from selling goods to selling "lifestyles", and group shopping is one of the common forms. In this process, the merchant completes a "work" of his own for the consumer, helping the consumer achieve a certain "meaning". So, what are the shopping platforms for the group? Advocating "good", "easy", "gathering" and "provincial" love hoarding is one of them.
From the perspective of consumption mode, industry insiders analyzed that in the Internet era, consumers are more inclined to trust and emotional orders when making decisions. With the rise of live e-commerce, a large number of KOLs such as Wei Ya and Li Jiaqi came into being, and IP (personalization), content, short chain and other methods have subtly affected people's consumption methods and shopping decision-making paths. With the advent of the era of consumer sovereignty, brands directly contact customers through private domains, and the need to establish long-term demand relationships has become more intense. In this context, as an ordinary user, only the operator has been making money, consumers spend money, if consumers also want to make money, want to participate in the distribution of commercial profits! It was unimaginable before, with the development of the times, the rise of private domain traffic and consumption sovereignty today, in today's commercial commodities are dazzling, good and uneven background, as well as the development of information technology and the background of concept innovation, from the single identity of consumers to the identity of consumers has become possible.
Ai Hoarding is committed to allowing consumers to participate in the distribution of commodity profits and become consumers. What is a consumer? The consumer is a new opportunistic marketer who gives others not only products but also opportunities. Consumers dominate the "spending money that should have been spent, and making money that would not have been made", bringing with it a new set of rules for profit distribution. Consumers do not need large investments, no employees and no management, and are a low-risk business entity. As far as the current trend is concerned, consumers will become the key subject of sales, superior to the original store, and the best complement in the era of Internet e-commerce.
With the continuous improvement of people's living standards, the quality requirements of a new generation of consumers for goods and services are also increasing, and the happiness that materials can bring to this generation of consumers is becoming less and less. This generation of consumers, whether it is cognition, behavior, expression and material judgment, are significantly different from the previous generation, and the post-90s and post-95 generations have become their biggest characteristics of consumption personalization, diversified needs, and social sharing. What are the shopping platforms for the group? Ai Hoard focuses on the innovative consumer model, focusing on the "consumer", through simplifying the preferential profit algorithm, interesting participation process, so that consumers can easily become consumers, in the group shopping platform to achieve their business dreams.