A very interesting phenomenon is that the smart watch is not the first apple to release commercial. But it was after Apple's commercial release that the world was on fire, and now in the field of smart watches, you may have ten thousand points to spit on the Apple Watch, but you can't deny that it has become the king.
On March 14, the well-known data research company officially released the 2021 global smart watch survey report, which shows that the global smart watch shipments in the past fourth quarter reached 40 million pieces, an increase of up to 24% year-on-year. Let's take a look at the rankings first:
Champion: Apple, market share 30.1%, down 1.8 percentage points year-on-year;
Runner-up: Samsung, market share of 10.2%, down 0.5 percentage points year-on-year;
Third place: Huawei, market share of 7.7%, down 3 percentage points year-on-year;
In fourth place is IMOO, which may not be familiar to everyone. But when it comes to little genius, everyone should be familiar with it, yes, it is backgammon. The brands in the bottom few can be seen by themselves. It should be noted that Huawei fell from the second place in the world to the third place in the world and was lifted up by Samsung.
The current situation is that no matter how the market changes, Apple is the undisputed boss. And the market share is far ahead of other brands, this domineering and status is really not a brand can challenge for a while and a half. Just like Apple's position in the TWS field, no matter how fierce other brands are, they can't shake Apple's position. So there is not much to say about the Apple Watch, the market has proved everything.
Unexpectedly, Samsung seized the opportunity to surpass Huawei in ranking second in the world, and the brand is expected to grow in the future. After all, Samsung has tasted the sweetness.
Focusing on the xiaomi brand, the smart watch is its only weakness in the ecology. Xiaomi, which is so crazy in the field of smart bracelets, cannot do it in the field of smart watches. This requires Lei Jun and Xiaomi's ecological department to reflect, and the lack of this is really not a good thing. Fortunately, it is stronger than OPPO and vivo, and it can also rank eighth in the world, and the top ten of those two brands have not entered.