The past March 5 is the sting of the traditional Chinese twenty-four solar terms, in traditional culture, this festival often represents the warmer weather, and the animals that live in winter are also awakened by spring thunder, which has the meaning of spring budding and the recovery of all things.
However, this year's sting, not only the animals that live in the sting wake up after winter, but also some long-dormant "old" games, there have been new progress. On March 5, after nearly a year, the official accounts of the various platforms of Youzu "Shan Hai Mirror Flower" were updated again, and the official return was officially announced, and the news of the new version of the game was brought to players.
"Thanks to the long trust and waiting of the dragon lords, we are back." The new version of "Shan Hai Mirror Flower" is in preparation, for more details, please pay attention to the follow-up official information. ”
Although the Android side of "Shanhai Mirror Flower" in addition to TapTap, since last year's removal, there is still no such tour in the app store of several major channels, including OPPO, according to the official Q&A updated Q&A on the afternoon of March 7, "Shanhai Mirror Flower" should not be launched again in third-party channels, but fortunately, Youzu has released the news, the game will start again, and the future is still expected.
In the impression of GameLook, in the past ten years, the domestic game industry has not yet seen a mobile game put into the market after encountering setbacks, and then restart the operation, such a story only occurred in the end game era, so the news broke out after the attention of many game industry peers.
Old IP, new game
As a game launched in April 2020, "Shanhai Mirror Flower" is the first self-developed product of Youzu Xinfan Studio, with more than 3 years of research and development and polishing time, thanks to the novel combination of "Shanhai Jing" + steampunk elements, as well as the mature magic like gameplay, coupled with the compensation of 120 draws after the daily "open service and explosion service", "Shanhai Mirror Flower" was still successful in the competition with popular secondary products such as "Princess Connection Re:Dive", and received 8 million downloads in the first month of launch.
However, according to the various player reviews left over from the player forum, Zhihu and other platforms, due to the relatively single content of the game's subsequent updates and boring experience, coupled with the changes within the Youzu company, "Shanhai Mirror Flower" did not go through the first year of the grand service, and then brought to the second and third years.
The latest announcement on the game's official website stayed on February 26 last year, and the official Weibo was also stopped after the announcement on March 16 last year. In August last year, "Shanhai Mirror Flower" was gradually taken offline from various channels, and the news of suspension was once reported, although the official of the Youzu at that time also said that the Shanhai Mirror Flower Game was in operation when answering investors' questions, but from the feedback of players, the operation of the game was basically in a lying state, and there was no update on large-scale activities and other content.
Even in September last year, netizens suspected of selling game accounts on the e-commerce platform began to provide free self-drawn accounts on tapTap's game forum, which showed the situation of the game at that time.
According to the Q&A on the new project, which was officially updated on the afternoon of March 7, the new version of Shan Hai Mirror Flower will be entrusted to a brand new team and is a nearly "brand new" game.
The official said that a lot of complex optimization and adjustment will be made to the bottom of the game technology, and a lot of interesting gameplay and functions will be added, but at the same time, the new version also needs "a long period of development time", and after the new version is launched, the existing game data in the player's account will not be inherited, and will only get the official compensation provided according to the player's game time, payment amount, etc., as well as generous login benefits, return rewards, etc.
For the existing version of "Shanhai Mirror Flower", Youzu officially said that "it will continue to operate until the new version is launched", but for the existing version of the game content, the team has no plans to update and optimize.
From expectations to disappointment, the new version of "Shan Hai Mirror Flower" is not easy
For the new version plan of "Shanhai Mirror Flower", the author can be said to have witnessed a series of situations such as players from expectations, positive to Q&A, to account can not be found, etc., and the mood of the majority of old players can be described as a roller coaster.
After the official release of the new version of the trailer on March 5, whether it is the TapTap comment area of "Shanhai Mirror Flower" or Weibo, the official QQ group, it can be said that it is a piece of peace, and it is exciting for your favorite game to have a second chance. Due to the removal of channel services, many netizens even took great pains to inquire around where the channel service installation package can be downloaded.
TapTap netizens even sent a long comment hoping that "Shanhai Mirror Flower" "this time back will not go, I hope to spend a longer time with Shanhai Mirror Flower, I hope that Shanhai Mirror Flower can bathe in fire Nirvana", although the follow-up found that their account can not be found.
NGA also netizens said that "Shanhai Mirror Flower" "this IP has the value of being remembered, not destroyed once too good", just hope that the next work does not do magic Like.
However, this expectation for many players will soon "fail", the situation in the official QQ group reversed in an instant, from the joy of discussing the intensity of the role, cultivation, into a simple emotional vent, the game public screen, there are also players said that they just bought the number, they received the news to delete the file.
However, among them, there are also many calm players, saying that they "really hope that the game will be redone" and "I still want to come back to play after doing a good job".
Whether it is the player's emotions or expectations, it actually represents everyone's feelings for such a game. Their past glorified memories have been sentenced to "fixed-term imprisonment", and they will naturally feel angry, but it is precisely these emotions that many people will still be optimistic about the IP of "Shan Hai Mirror Flower".
If the subsequent subsidies and service benefits of the new version of Youzu are sincere enough, and the quality of the game's art and gameplay is also maintained at an excellent level, GameLook believes that the new "Shan Hai Mirror Flower" will still have many old players returning.
Your own path is the best path
No matter how the player's wind evaluation is reversed, the author is still happy that "Shan Hai Mirror Flower" can start again, on the one hand, because this two-dimensional game will rebound from the bottom, and the situation of having new opportunities is rare in the industry, and it is extremely rare to have such a strong vitality on the two-dimensional track where crazy inner rolls and even large manufacturers are difficult to survive.
On the other hand, the game's original "Shan Hai Jing" represented by the national style plus the second dimension and European and American steampunk collocation is really impressive, and now "Shan Hai Mirror Flower" has the opportunity to get out of the original controversial magic Like gameplay (of course, do not rule out the possibility that the new version is still the magic Like), the game gameplay is updated, no doubt can give a new life to the entire IP.
Time to 2022, two-dimensional games are difficult to do, although according to the "2021 China Game Industry Report" released by the Game Working Committee, the actual sales revenue of China's two-dimensional mobile game market in 2021 reached 28.425 billion yuan, an increase of 27.43% year-on-year, but from the perspective of products, the entire two-dimensional market is not easy to live, and a large number of resources and income are further gathered to a small number of head products and old products.
At the beginning of this year, scattered explosions, Lilith and Mu Hitomi have been suspended one after another, the two-dimensional project has been cut, and the suspension of a variety of two-dimensional games on NetEase has made the prospect of the second dimension more unclear.
The so-called unbroken, the choice of restarting the youzu, "ShanHai Mirror Flower" project team is undoubtedly bold, and for the "Shanhai Mirror Flower" this excellent, but once encountered the unfortunate IP, this new beginning will also mean that it can abandon the original shackles and embark on the real, its own path.
Although this kind of "starting again" and the "phoenix nirvana" that many netizens are looking forward to may have their own understanding, for "Shan Hai Mirror Flower", it may already be the best future.
epilogue:
The experience of "Shanhai Mirror Flower" actually reminds the author of a period of time before being jokingly called "two-dimensional game battle royale" by netizens, in the announcement of the suspension of the product, in fact, there is no lack of games in art, gameplay and other aspects of the quality of the product, for the game company, instead of the game's IP accumulation and research and development resources charged, for the game quality is excellent, can cause the player sensation of the IP, may also be able to give a second chance.
As a category known for its story and personality, players often invest several times their emotions and energy in secondary IP and products compared with categories with weak plots such as FPS and MOBA. The importance of a good product to players is not even less than the status of the IP in the hearts of the R&D team.
The following is the full version of the new version Q&A of Shan Hai Mirror Flower:
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GameLook Daily Game Industry Report
Global vision / depth is material