Before the broadcast of "Sister Lang 4", no one could have imagined that the first to come out of the circle and the first in the voting fault line was Mei Yili Bud from Japan.
Her first stage "Pure Land of Bliss" was a generation of two-dimensional divine comedy, the program was broadcast for less than two weeks, and the first stage video of station B has reached 10 million views. This popularity continued until the first performance. She and Gong Linna's double stage "Sea of Flowers" became one of the most discussed stages in Yigong, and the stage level was praised by music director Zhao Zhao on Weibo alone, and the number of on-site votes was also considered "low" by many netizens.
At the same time, Mei Yili Bud's voting data on Mango TV's station is also far ahead, and there is a clear fault with other sisters.
This seems to be another "Wang Xinling"-style cool drama: Wang Xinling does not have so many active fans, and Mei Yi Liya does not have either, but they have all successfully evoked a certain collective memory on the stage of "Sister Lang". It's just that the middle-aged male fan who danced "Love You" last year became a "two-dimensional" loudly playing CALL.
They may not know what songs Mei Yi Liya has besides "Pure Land of Bliss", but just like Wang Xinling last year, Xiaomei standing on the big stage and dancing butterfly steps has become a symbol, a reproduction of the memory of the times, and has successfully awakened the "two-dimensional soul" in their hearts.
The more fans are abused, the more votes are cast
"Don't vote" is hot searching.
In the first performance of "Sister Lang 4", "Sea of Flowers" by Mei Yi Liya and Gong Linna received 798 votes from the live audience, and did not win from the first gong. What made many viewers especially unacceptable was that Xie Na's "Dragon Fist" finally received 847 votes, much higher than "Sea of Flowers".
This made netizens accumulate a week of dissatisfaction and continued to ferment: on the first stage of the show's premiere, Mei Yiliya performed "Pure Land of Bliss" and sang and danced, singing skills, dance, expression management are excellent, and deliberately changed a lyric to Chinese, and finally the score given by the judges failed to rank in the TOP5 and get the seat of "Founder of Riding the Wind" - according to the format, only the top five in the preliminary stage can become the founder of Riding the Wind, get the right to form a team in the next schedule, and get a direct ticket to the final.
Xie Na has become a "target" for the audience to vent their anger. She performed "Pineapple and Jackfruit" on the first stage, and also danced a dance of the girl group XG, but she was not a professional singer after all, and the judges' scores ranked in the top five, and many netizens thought that the name was not true.
At this time, some netizens proposed that in the main film of the program after the stage performance of "Sea of Flowers", the voice of an audience shouting "don't vote" could be heard. Linking the two, some viewers believe that this is Mango TV's deliberate control of the score and manipulation of live voting for the sake of "human affection".
Although some on-site audiences later issued an article clarifying: the order of appearance of the "Sea of Flowers" group is the 7th, and it is also the only one performing on the secondary stage on the scene, half of the audience can only see the performance through the small screen on the scene, and the sense of immersion is weakened, and some viewers left the scene directly after watching the sister they wanted to see in the later stage of the recording, and the box office was less than 1,000 votes.
As for the "Dragon Fist" group with a high number of criticisms, according to the experience of "Sister Lang" in the past, the singing and dancing stage has always occupied a greater advantage in the live audience vote, plus the five people in the "Dragon Fist" group always have more fans than the "Sea of Flowers" group, and such voting results are not unreasonable.
More importantly, "Dragon Fist" is different from "Sea of Flowers" in different categories, and does not constitute a direct competition. However, the two groups of performances were cut to the same issue by the program group. For fans who watched the show and were willing to vote for Mei Yi Liya, whether it was "Pure Land of Bliss" or "Sea of Flowers", losing to Xie Na twice was unacceptable.
The logic of the fan economy is that through the efforts of fans, idou can be supported to a better stage. Behind the fanaticism, there is a subtext of "supporting" their own idols: SNH48 is elected every year, and the ultimate purpose is to give idols confidence, "rise" after rising to the first place, and obtain better resources.
Therefore, Xiaomei's fans saw that their idols were "wronged", and naturally wanted to support her in online voting, and also earned back this breath, and even some netizens specially opened a live broadcast to record the rise and fall of popularity value.
Xiaomei's soaring popularity value, in addition to the simple love of the two-dimensional elements, also has the effect of "rebounding" after abusing fans.
Xiaomei is not popular, but it does not hinder the first
Before "Sister Lang 4", Mei Yili Bud was indeed not "red" enough.
Her real name is "Mizuhashi Mai", and "Mei Yi Li Bud" is just a transliteration of the stage name "MARiA". In 2010, she started solo after the dissolution of the original group, released cover songs on the Japanese video barrage website NICONICO under the name "MARiA", and in the same year found the well-known V family P owner Toku-P to form the current group GARNiDELiA.
If you define fans as people who buy albums with real money and watch materials on tours, then there are not many fans of Mei Yi Liya. Before its official debut, GARNiDELiA's musical works were classified as fan albums. In the highly competitive Japanese entertainment industry, GARNiDELiA is not well-known, and the group has not held large-scale concerts.
The popularity of "Pure Land of Bliss" was originally also because of the dance flip, and Xiaomei and the well-known dance silver haired girl and 217 released a dance video on YouTube with more than 10 million views.
This is similar to Wang Xinling last year: they have all left collective memories because of their works, but they have also passed the peak of popularity, not to mention that Wang Xinling has at least reached more people by riding the east wind of Taiwan puppets and OST, and the "two-dimensional" subcultural group has always been more niche .
However, the nature of the program of "Sister Lang" was not completely "fan-oriented" from the beginning.
Poison Eye mentioned in previous articles that the program contestants of "Sister Lang" are not unknown trainees, but female artists who have been struggling in the industry for many years and have a certain degree of public recognition, and the audience group is wider than the general idol draft, and the more it goes to the public, the more out of the circle of the show, the easier it is to get rid of the rule of the voice of "fans". ("The draft can bet on treasure, but "Sister Lang" cannot")
When the audience base is large enough, it is difficult for the power of fans to surpass the "attitude" of the masses. To use an inappropriate analogy, traffic fans cannot support the box office of the movie, because after the expansion of the film market, it is difficult to rely on fans alone to meet the audience needed by the movie. In the field of variety shows, Wang Ju's popularity in "Creation 101" and being thrown all the way to the finals is the best example of the expansion of the popularity of the show and the introduction of public power.
The person who voted for Mei Yi Liya may not be a "fan" who will follow her schedule, pay attention to her every material, and buy tickets to see her tour. Of course, Xiaomei's cute and energetic character and the level of singing and dancing at the forefront of the show are also important factors for her to attract fans through the show, and after this variety show, the audience who voted for her may be transformed into such "fans".
But for a show like "Sister Lang", the power of "fans" will not be the greatest.
Not necessarily a fan, but necessarily a "fandom"
In the latest episode of the program, Mei Yi Liya and Zhao Lina stood together, Xiaomei compared the height difference between the two people, raised her head and waved at Zhao Lina, so that Zhao Lina and the audience in front of the screen covered their chests. When announcing the rankings, she opened her hand and smiled and ran to the promotion area, pink gauze sleeves floating like wings, Ella directly said that some of the audience's hearts said: "Like a pokemon." ”
The audience is accustomed to the different charms of the contestants in "Sister Lang", but Mei Yi Liya's "drawing style" is still a little different from the program team: her cuteness, vitality, and tone of speech all appear directly in reality like Japanese anime characters.
"Sister Lang" is a show that is popular enough, and eye-catching "two-dimensional" idols appear in it - which in itself can evoke the "identity" of otaku and otaku women.
"Pure Land of Bliss" is a common otaku dance repertoire, Miyiliya has sung OST of anime such as "Pokémon" and "Interpreter of Megakushi City", and Toku-P, another member of GARNiDELiA, is a well-known vocaloid productor. The audience who voted for her may even have known "Pure Land of Bliss" before and did not know who the singer's surname was, but "Pure Land of Bliss" is a two-dimensional brainwashing divine comedy, and Mei Yiliya is the creator of the brainwashing divine comedy, which is based on the identification of two-dimensional culture, almost similar to the emotional connection between regional compatriots, enough to impress the "two-dimensional people" to vote for her.
On the other hand, the two-dimensional audience has a natural resistance to domestic entertainment.
Originally, the two-dimensional audience liked "paper people" more than real humans, and the world in animation and games was relatively pure and clean, and internal entertainment seemed to them to be capital manipulation, traffic domination and rice trapping. When Lehua and ByteDance formed A-SOUL and entered the virtual idol world, they were boycotted by the original two-dimensional audience: "Puppets from capital vainly try to destroy our pure V circle. ”
Under this emotion, Mei Yi Liya appeared in "Sister Lang", and "voting for her" is not only an affirmation of her singing and dancing level, but also an opportunity for the second dimension to express dissatisfaction with internal entertainment.
In addition, Mei Yi Liya's success in the first stage of "Sister Lang" is similar to last year's Wang Xinling: they all reproduce the stage that made the audience's heart move, obviously so long has passed, and when they sing, they are all like back then, with a vigorous smile and beautiful dance steps.
"Pure Land of Elysium" was released in 2016, that year Japanese animation had a generation of moe king Rem, there was Makoto Shinkai's pure love masterpiece "Your Name", the B station animation area "Three Phantom Gods" emerged, "FGO" was introduced into China, please go to Chen Kun to endorse... The year when "Pure Land of Elysium" became popular may also be the latest "golden first year" in the hearts of a generation of two-dimensional elements.
That year, "the first two-dimensional mobile game for young people" "Onmyoji" was launched, although it was too out of the circle at that time, causing many people to call it "current game". "Pure Land of Bliss" is its promotional song, and the students who listened to "Pure Land of Elysium" and had to open the game every night at seven o'clock to do their daily life grew up, and now they can call themselves "old two-dimensional".
The era when Wang Xinling became famous was an era when Taiwan's music scene gathered stars, and it was also a precious time for the post-90s generation to watch Taiwanese idol dramas. And what fans look at through the sea of pink flowers that fall on the stage by voting for Mei Yili Bud is probably the same youth who watched the animation and clumsily learned to dance butterfly steps.
Two hours ago, the "Onmyoji" mobile game announced the decision to cooperate with GARNiDELiA, and marked the topic of "Onmyoji Meiyi Li Bud Linkage", directly rushing to the hot search.
This time, the name of the collaboration changed from "Pure Land of Bliss" to Meiyili Bud.