Recently, at the 2022 CEO Investor Day, Kia announced a new strategic plan for the future until 2030, and will do its best to become a global leader in sustainable mobility. Kia aims to expand its lineup of electric vehicles to 14 models by 2027, achieve annual sales of 4 million vehicles worldwide by 2030, of which 1.2 million pure electric vehicles will be sold annually, and in 2030, Kia will become the first brand in the global PBV market.
Kia has previously proposed to launch 11 all-electric models by 2026, and the new strategy adds three new models, including two pure electric pickups and an entry-level new car. Kia's new pure electric flagship SUV EV9 will be officially launched next year, the new car is a large SUV about 5 meters long, but the acceleration of 100 kilometers takes only 5 seconds, the cruising range is about 540 kilometers, and the 6 minutes of charging can drive 100 kilometers.
In order to promote sales, the role of Kia's major production bases will also be adjusted, South Korea will continue to be the center of Kia Automobile's research and development, production and supply, while other production bases will mainly produce electric vehicles in their own markets, and Kia also plans to launch a new medium-sized electric vehicle in the Chinese market next year. In addition, in response to the significant increase in electric vehicle production, Kia also plans to increase battery production capacity from 13GWh to 119GWh by 2030, and the battery density will increase by 50% and reduce costs by 40%.