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Why is "Eldon's Ring of Law" so popular this time?

Eldon's Circle of Law has been on sale for almost a week, so let's take a look at how it's going.

According to Steamspy's data, the number of players of the steam version of "Eldon's Legal Ring" has reached the same order of magnitude as the total sales of the steam version of "Dark Souls 3" after the release of the full 5 days (7:00 a.m. Beijing time on February 25 to 9:00 a.m. Beijing time on March 2), that is, the order of 5-10 million, and considering the subsequent promotions and price reductions, "Eldon Ring of Law" is bound to occupy the first place in the sales of the steam version of the soul game.

"Eldon's Ring of Law" can fire out of the soul player circle, the professional media is indispensable, but anyone who has played some browser games more or less knows the big name of the soul game, and it is known for its "difficulty".

Why is "Eldon's Ring of Law" so popular this time?

According to the usual understanding, the game known for "difficulty", at least in terms of sales, is destined to be "niche", so why can the "Eldon's Law Ring", which is not "kitsch" in terms of difficulty, fire out of the soul player circle?

From the end of 2021 to the beginning of 2022, it is inevitable to be swept away by the following two messages. On November 24, 2021, Golden Joystick Awards Ultimate Game of All Time, Dark Souls On December 30, 2021, Elden's Ring of Law appeared on the cover of the 367th issue of Edge magazine, and Hidetaka Miyazaki was interviewed exclusively.

In addition, the veteran game magazine "PC Gamer" also made "Eldon's Law Ring" on the cover of the 354th issue, that is, the March 2022 issue (released earlier than February 25, Beijing time), and a 10-page feature story. PLAY magazine, which took over from PLAYSTATION's official magazine, put Eldon's Ring of Law on the cover of the February 2022 issue.

Why is "Eldon's Ring of Law" so popular this time?

At a glance, these four pieces of information seem to be not very related, and you will think that it is due to the game influence of the soul game.

In addition, the anchors of major platforms are now playing it, which has brought it a large wave of traffic, because the live broadcast effect of this game is really too good, so there will be players who want to start playing by themselves.

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