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Winter Olympics Brand Value List Day 11: Disant threatens Phillips to top the list

Winter Olympics Brand Value List Day 11: Disant threatens Phillips to top the list

Sports big business Luo Ranfeng reported

On February 15, Beijing time, the 2022 Beijing Winter Olympics ended the competition for the tenth match day. Compared with the Western Valentine's Day competition day, only four projects produce medals, and the Lantern Festival is particularly lively, producing medals for nine projects. The "2022 Beijing Winter Olympics Sports Brand Value List" produced by sports big business has obvious changes in the situation. With a wave of 5 medals in a single day, Disanter approached the top of the Philae charts.

"Sports Brand Value List" is a regular column of sports big business during the Beijing Winter Olympics, counting what brands of competition uniforms and medal-receiving uniforms the sports teams and athletes who won medals wear, and then ranking according to the number of medals under the brand name.

This is the first time since the 2016 Rio de Janeiro Olympic Games to produce a sports brand value list, and the general award clothing brand has also been included as a statistical object, in order to more fully reflect the important exposure of various sports brands in the competition. Since the medal ceremony is mainly held in the awards square and will not be fully awarded until one day after the general competition, the data of the medal collection uniform will be postponed for one day.

Winter Olympics Brand Value List Day 11: Disant threatens Phillips to top the list

At present, Fei Le ranks first with 18 gold, 11 silver, 7 bronze and 36 medals. Disante was provisionally second with 14 gold, 10 silver, 11 bronze and 35 medals, which was only one medal away from the top of the list.

According to the principle that brands with the same number of medals and more gold medals are ranked higher, Disante can not say that he can take another medal and cannot be said to be equal to Philae.

But in fact, because the list of Day 11 does not count the brands of the medalwear received on the day, it does not fully reflect the anti-super potential energy that Disant has accumulated.

In the men's doubles event of snowmobiling, for the first time, there was a situation in which a national athlete won a gold, silver and bronze medal. The three German pairs are in the top three, and they all wear Dissant's race uniforms, bringing 1 gold, 1 silver and 1 bronze to Desant.

Winter Olympics Brand Value List Day 11: Disant threatens Phillips to top the list

Germany won the men's snowmobile gold, silver and bronze, and Desant and Adidas each won 1 gold, 1 silver and 1 bronze

In addition, the Canadian team won the gold medal in the men's team pursuit of speed skating, and the Swiss alpine skier women's downhill championship also added two golds to Desant.

Although Philhar also scored 1 gold and 1 bronze in the speed skating arena (The Norwegian men's team chased the championship, the Dutch women's team chased the bronze), he was still quickly approached by Disant.

In fact, Desant can also add 3 medals in the medal category with the Japanese delegation's 1 silver and 2 bronze medals on Day 11, while Phil can only add 1 medal in the medal gown with 1 bronze in the Netherlands. This means that if you count the Day 11 medalwear data in advance, Disant has already surpassed the top.

Winter Olympics Brand Value List Day 11: Disant threatens Phillips to top the list

The Japanese team won a silver medal in the speed skating women's team chase, Mizuno added a silver medal in the race suit, and Desante will receive a silver medal in the medal suit

But it's too early to say, and Day 11's collar suit stats will be synchronized with Day 12's race suit stats. There are still events unfolding in Philharre's strongest sport, and two medals for short track speed skating will be born. So until the time of the Day 11 chart, Philae was still at the top of the chart.

Note: Sports big business original report, reprint please indicate the source

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