The new brand HoYoverse, founded by MihaYou, was officially unveiled today, which aims to create and deliver immersive virtual world experiences to players around the world through a variety of entertainment services.
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Today, we are pleased to announce the official launch of our new, forward-thinking brand, HoYoverse. The brand aims to create and deliver immersive virtual world experiences to players around the world through a variety of entertainment services.
From day one, our main goal in content creation has been to provide players around the world with something extraordinary, fresh and engaging. In recent years, our game titles — including Protos, Crash 3, and Book of Undetermined Events — have been warmly welcomed by a wide range of players. At the same time, we have also launched a wide range of entertainment content to fans around the world, such as the release of virtual characters Lumi and N0va desktop applications, anime, manga, light novels and music, etc., expanding the scope of our game titles and technical research expertise. The launch of HoYoverse reflects our commitment to providing immersive entertainment to audiences around the world through high-quality, diverse content.
"Our mission to build HoYoverse is to create a massive, content-oriented virtual world that integrates games, anime, and other different types of entertainment, which will provide players with a high sense of freedom and immersion," said HoYoverse co-founder and CEO Haoyu Cai, "We will continue to focus on long-term operational strategies, stick to technology research, and innovate in areas such as artificial intelligence, cloud computing, and pipeline construction to ensure that enough content is created." Meet the expectations of players around the world for a virtual world experience. "
HoYoverse will expand its content production, technical research and publishing responsibilities through operations in offices in Montreal, Los Angeles, Singapore, Tokyo and Seoul. With global talent and staff distributed around the world, HoYoverse will continue to research and develop cutting-edge technologies to enhance capabilities and strengths, deliver high-quality content, and enhance and optimize the player experience.
In addition to expanding its business, the overseas distribution of Mihayou's games has all shifted to HoYoverse.