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20,000 copies sold out in 3 seconds! Xuzhou Museum's first digital collection is popular

Modern Express News (correspondent Du Bin reporter Zhang Xiaopei) On the afternoon of February 10, the two digital collections first promoted by Xuzhou Museum were sold online on the Whale Detective App, and it took only 3 seconds to sell, and a total of 20,000 digital collections were sold out. Young consumers' favor and love for digital collections has set off a new round of museum fever.

The Modern Express reporter learned that in order to focus on building a "borderless museum" and promoting the interactive development of digitalization and digital industrialization of collections, Xuzhou Museum focuses on the positioning of "collecting thick history in a young way" and puts the main force of online dissemination of Xuzhou's history and culture on young people. From October 2021, Xuzhou Museum will cooperate with Whale Detective to select high-quality cultural relics in the collection and accelerate the development of "digital collections" with unique Xuzhou symbols, making it the final work of cultural creativity in 2021.

20,000 copies sold out in 3 seconds! Xuzhou Museum's first digital collection is popular

△ S-shaped jade dragon pendant digital collection

20,000 copies sold out in 3 seconds! Xuzhou Museum's first digital collection is popular

△ "Wanqu Hou Xi" turtle button gold seal digital collection

The museum is finally scheduled to debut at 14:00 on February 10, 2022, the first S-shaped jade dragon pendant, "Wanqu Hou Xi" turtle button gold seal two fine digital cultural relics, especially the S-shaped jade dragon pendant is excavated from the "1995 National Top Ten Archaeological New Discoveries" of the Lion Mountain Chu King Mausoleum, is now a national first-class cultural relic, but also the cultural logo of Xuzhou, but also alludes to the auspicious meaning of the New Year of the Tiger. After successful purchase, users can permanently collect, appreciate, use and share in the Whale Detective App, so that more people can pay attention to and love traditional culture.

It is understood that on the same day, the two digital collections of 10,000 copies were sold on time at 14:00, and 20,000 copies were sold out in 3 seconds, creating a double harvest of Online Cultural Dissemination and Industrial Operation of Xuzhou Museum.

Relying on scientific and technological virtualization to develop digital collections is a new attempt by Xuzhou Museum to revitalize resources, stimulate innovation, and concentrate on "breaking the circle". According to the relevant personnel of the museum, in the next step, the museum will further increase the research and development of digital collections, continuously promote excellent traditional culture, history and culture to dialogue with more young people in innovative means, and strive to create a new era museum that is both traditional and modern, inclusive and open, both civilized and fashionable.

(Courtesy of the correspondent)

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