The Opening of the Winter Olympics is imminent, how to watch the game more exciting? Recently, the China Electronic Video Industry Association "Get rid of the old for the best - ice and snow events high-quality viewing screen" product list announced, focusing on a number of more suitable for watching ice and snow events of large-size, ultra-high-definition, high-sound quality TV products, Hisense 65-inch ULED TV U7G-PRO, 75-inch MiniLED TV E8G, 100-inch laser TV L9F three large-screen TVs selected.

It is understood that in order to promote the popularization of ultra-high-definition video, promote the upgrading of supply and the coordination of demand upgrading, expand residents' ice and snow consumption, and better meet the needs of the people to watch ice and snow event programs on ultra-high-definition large screens, in accordance with the relevant spirit of the State Council, the National Development and Reform Commission, the Ministry of Industry and Information Technology and other departments, the China Electronic Video Industry Association carried out the color TV industry "to replace the old" activities, from the product quality, brand reputation, after-sales service and other aspects to choose high-quality products suitable for watching ice and snow events. And recommended to the majority of users.
Under the background of UPGRADING TV consumption, ice and snow events and the increase in sports popularity, consumers are increasingly demanding larger screen sizes and better ultra-high-definition terminal experiences. According to the total data of Aowei Cloud Network, the retail volume of 65+ products increased by 18.8% year-on-year in 2021, the retail volume of 75+ inches increased by 70.7% year-on-year, and the retail volume of 80+ inches increased by 115.1% year-on-year. The three Hisense TVs on the list are all over 65 inches in size, and have excellent performance in image quality, screen refresh rate, color reproduction, etc., which can better express high-speed sports pictures and cool ice and snow sports events. Among them, U7G-PRO, as the classic of Hisense ULED TV, is the only TV product in the industry that meets the XDR display standard, equipped with Hisense Core U+ Super Picture Quality Chip Master Edition, which can achieve 100-level full array dynamic backlighting, and adopts overclocking 144Hz high refresh algorithm, making the viewing experience more smooth. It not only inherits the super picture quality ability of Hisense TV, but also achieves a new height in brightness, contrast, color and motion compensation with independent research and development technology, whether it is chiaroscuro field or moving picture, it has a very stunning performance.
E8G TV details are more prominent, achieving 98% DCI-P3 cinematic wide color gamut, delicate colors, and rich layers. In terms of sports screen performance, E8G is also excellent enough to achieve a screen refresh rate of 120Hz, while supporting VRR (variable refresh rate) and ALLM automatic low latency, avoiding problems such as tearing and delay in the picture, and watching extremely fast ice and snow events without pressure.
100L9F is Hisense's latest generation of flagship laser TV, high brightness, three-color laser light source, high color gamut are its technical labels. It uses RGB tri-color laser as a light source, which raises the color gamut of laser TV to a new height, reaching 107% ultra-wide color gamut (BT.2020), achieving more vivid colors and more delicate picture quality. In recent years, the ultra-high-definition video industry has developed rapidly. In order to present a better Winter Olympic event, China Central Radio and Television Station and Beijing Radio and Television Station have opened a series of 4K and 8K ultra-high-definition TV channels, creating conditions for ultra-high-definition viewing from the signal source. As a leading enterprise in the display industry, Hisense Video continues to lay out in the field of ultra-high-definition display, in addition to accelerating iteration on terminal products to meet the needs of consumption upgrading, it is also deeply cultivating technology in the professional display field, independently developing the first high-end benchmark broadcast monitor in China, becoming the first display enterprise in China to master the core technology of benchmark monitor, breaking the monopoly of Japanese brands. It is reported that during this year's Winter Olympics, Hisense monitor products will appear in the live broadcast room and broadcast vehicle of CCTV Headquarters to help the production and broadcast of winter Olympic ice and snow events.