Imagine you've just gotten the lifestyle you've always wanted on your wish list, A TV, home appliances that improve your quality of life, and the latest trendy smartphones.
Now, what if we told you that you could use these innovative products to decorate your home?
It's a very interesting scenario that, once the Metaverse is running, will become a reality.
At CES 2022, Samsung opened the door to the metaverse experience.
The company built a customizable digital home that could be accessed through the Metacostem platform Zepeto app.
Recently, the global COVID-19 situation has become increasingly severe, and many companies at this year's CES have chosen to withdraw early, or have narrowed physical booths and adopted more virtualization means, such as live booths through telephone broadcasts, or in this case, virtual booths, instead of sharing products.
Zepeto applications
Zepeto is a face pinching application, mainly to make 3D avatars, using AR technology to synthesize photos and virtual backgrounds, users can use SNS function to virtually socialize.
Based on VR technology and social networking, Zepeto expands the diversity of usage scenarios and cooperates in corporate marketing, virtual store cooperation, cultural events, and other directions.
It is reported that Zepeto is also known as "Asia's largest meta-universe platform", with more than 250 million users worldwide.
Virtual World – "My House"
Samsung began to establish a cooperation with Zepeto developer Naver Z in August last year, and at the CES conference, Samsung and Zepeto cooperated to create a virtual world experience platform "My House", which in Samsung's view, it is not too much to use this platform as the entrance to the meta-universe experience.
In this virtual home, players can walk around the fenced yard, which is filled with Samsung's various Q version products, such as projectors, vacuum cleaners, and televisions.
Samsung said: Whether you have heard of the metaverse before or not, it is no longer just a fashion, but a mature future trend. As online communication continues to evolve, metaversities create new industrial, social, and cultural values.
Millennials are using this digital space to experience identities that are different from the real world in new spaces and to create a new world through positive interactions.
At "My House" you can experience:
There are two Samsung Bespoke Jet vacuum cleaners in the living room.
Players can start exploring from the front yard of the house, interacting with others and entering different rooms to visit.
Enter the living room through the front door, turn right into the kitchen with colorful custom appliances, then turn right into a laundry room that appears to be an open concept, and finally walk down the office, bedroom, and hall down to the bathroom. There is also a full front yard and back yard.
Pick up the Bespoke Jet vacuum cleaner and run around, stand in front of the air purifier and enjoy the breeze, play games on the TV in the living room or on the curved monitor in the office.
You can also hold a vacuum cleaner in the kitchen while doing hygiene and listening to music.
You can choose between Samsung's Sero Rotating TV or The Frame TV in your bedroom.
Youngwoong Kwon of Samsung's Global Marketing Center said: "Since home appliances tend to be large, it is difficult to really try to place them in the user's own space. But now, users can not only imagine their own unique spaces through My House, but also have the freedom to decorate their dream home. ”
But for now, this virtual home is still just a demonstration platform, and many interactive experiences are not yet fully in place. For example, in the bathroom, all you can do is brush your teeth, and nothing else can be done. The roads that can be explored in the home scene are fixed, and some small rooms are not even accessible.
What do you think about this app? Have you ever experienced this platform?
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