There is no doubt that independent brands have been hoping to develop upwards in recent years, not to mention that they must be made into high-end brands, but in terms of price, they hope to compete with the joint venture and seize the market of 150,000-200,000 joint venture brands. Let's take a look at the performance of independent brands at the high-end level in the past year.
First of all, FAW Hongqi, which is the only independent brand that can be called luxury, handed over more than 300,000 results in 2021, although it is slightly regrettable that it did not complete the sales target, but Hongqi can also be regarded as carrying the banner of its own luxury brand, especially the results of Hongqi H9 in thousands of vehicles, finally allowing independent brands to make achievements in the luxury field.
The second is Lynk & Co, as Geely's high-end brand, 2021 Lynk & Co is good enough to perform it, more than 200,000 vehicles of the results are really unexpected, more cost-effective "replica Volvo" is indeed hard enough in the market.
The third Great Wall tank, although the tank SUV is not the most sold, but it is definitely the hottest and most in short supply, the most important thing is that the price of the tank 300 is high enough, the price of the tank 500 is higher, and now say that the tank SUV is strong in price or sales or product strength, no one should object to it!
The fourth Wei Pai, the performance of Wei Pai in the transition period in the past year can only be said to be qualified, but it can be seen that Wei Pai is determined to develop high-end this time, from the VV series to the coffee series, Wei Pai continues to grow in the transformation.
The fifth Chery Starway, the current Chery Starway performance is still tepid, but fortunately, 2021 is the best year in recent years, although the 50,000 results have not been completed, but I have to say that it has begun to improve.
In general, although 2021 is affected by the epidemic and chips, the impact in the high-end field is not large. The car store believes that the most praiseworthy is still the tank of the Great Wall, the product hard price is high and the sales are good, and the most important thing is to lead the off-road culture to drive other car companies to develop off-road categories.
Do you think that in 2021, who is more worthy of praise for independent high-end brands?