The Women's Asian Cup will set up bonuses for the first time; the UFC has renewed its contract with men's beauty brand MANSCAPED; and Manchester City's revenue last season was £569.8 million
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Domestic industry information express
For the first time, the Women's Asian Cup will set up a prize fund
According to Australian media ABC, the Women's Asian Cup will set a prize fund for the first time, with a championship prize of $1 million. Although it is the top women's football event in Asia, in the past 47 years, the women's asian cup has not set a prize money, and the AFC has confirmed to ABC that the Indian women's asian cup, which will be unveiled on the 20th, will set up a prize money for the first time. An AFC spokesperson said: "The AFC is committed to developing women's football competitions at all levels in Asia, and the Women's Asian Cup is the top of them. According to the AFC regulations, the winner of this women's Asian Cup will receive a prize of US$1 million, the runner-up will receive a prize of US$500,000, and the loser of the semi-final will receive a prize of US$150,000. ”
Nike and Baosheng International will open up the membership service system
Recently, Nike and its strategic partner Baosheng International announced a further strategic cooperation, and the two sides will work together in the Chinese market to scale the landing of Nike's retail concept. In order to meet the increasingly diversified consumer demand, the two parties will combine their advantages in retail operations and digital innovation to jointly bring a more convenient and personalized all-round innovative retail experience to Chinese consumers. Nike and Baosheng will open up the membership service system and jointly promote the transformation and iteration of digital stores through nike stores operated by Baosheng.
ANTA and Donghua University jointly established the Innovation Research Institute
Recently, the unveiling ceremony of Donghua-Anta Joint Innovation Research Institute was held at the Songjiang Campus of Donghua University. In the next 5 years, the innovation institute will focus on three aspects: science and technology empowerment, Chinese design, and talent training. Donghua University is characterized by textiles in the development of disciplines, and textile science and engineering is a leading industry in China. As a well-known sporting goods company in China, ANTA has cooperated with the Chinese sports delegation of the 8th Olympic Games for equipment cooperation. This school-enterprise cooperation will focus on the original design and technological innovation of sports brands, and jointly promote the research and development of new materials and new designs in the field of sports shoes and clothing.
International industry information express
FE renews its contract with DHL
FE has renewed its partnership with DHL and is committed to promoting electric mobility, smart cities and low-carbon lifestyles. As part of the agreement, DHL remains the official founding and logistics partner of FE and will continue to transport more than 415 tonnes of FE freight, including all racing cars, batteries and charging units, media and broadcast equipment, providing FE with a tailor-made multimodal mode of transport that maximizes efficiency and reduces CO2 emissions.
British esports organisation Fnatic has partnered with L'Oréal Men
British esports organisation Fnatic has latest partnership with L'Oréal Men, the world's leading beauty and personal care company. As part of the agreement, the two brands will develop and deploy engaging and creative content, as well as co-branded product activations. L'Oréal Men will also be the sole partner on the back of the Fnatic Team's costume.
UFC renews its contract with men's beauty brand MANSCAPED
UFC extends its three-year partnership with MANSCAPED, a leading men's lifestyle consumer brand and creator of the men's grooming category. MANSCAPED will maintain meaningful exposure in front of UFC's more than 625 million followers and more than 178 million social media followers worldwide. In addition to the live exposure, MANSCAPED will also serve as the main sponsor for the fourth and fifth rounds of all UFC events. Other elements of the partnership include live fan interaction, as well as live streaming integration, including a "fighter description" feature when athletes exit for all pay-per-view events, and activation of specific events on digital and social platforms.
City's revenue last season was £569.8 million
Recently, Manchester City officially released the club's financial report for the 2020/21 season. According to the announcement, City's total revenue last season reached £569.8 million, up 19% and a profit of £2.4 million. Club CEO Felan Soriano said: "You can feel the focus, the determination of the team and the unity of the whole club, and it is through this unity that the team has since picked up and continued to play one of the best seasons in City's history. "We are delighted to be able to return to profitability and successfully cope with the revenue challenges that the pandemic has brought to the club, which has not stopped us, it has allowed us to continue to grow, innovate and develop new ideas."
UFC has entered into a long-term broadcast cooperation agreement with Exploration
UFC has struck a new "long-term" broadcasting partnership with U.S. media giant Exploration, which will receive UFC broadcasting rights in the Netherlands and Spain. Under the contract, UFC events in the Netherlands will be broadcast live mainly on Discovery+ streaming platforms, while in Spain Eurosport's linear and digital platforms will be covered. In addition to Discovery+, eurosport linear channels will also broadcast UFC matches live in the Netherlands.
Messi's fans exceeded 300 million
Messi's Instagram account followers have exceeded 300 million, ranking third on the platform, behind Instagram official and C Luo. Among the top ten people, only C Ronaldo and Messi are athletes, C Ronaldo's 389 million fans rank first, Messi's 300 million fans rank third, and Instagram's official account 459 million fans rank first.
Inter plans to refinance 425 million euros of bonds
According to Italian business newspaper Il Sole 24 Ore, Inter will refinance its 425 million euros bond at the end of the month. The Nerazzurri are struggling to find investors to buy bonds and settle debts. The new bonds will include all club debt maturing at the end of December 2022, including a €275 million loan from OakTree Capital last year, and a €50 million credit line from Goldman Sachs and Ubi Banca (now known as Intesta Sanpaolo). Inter is working with Goldman Sachs and banking consultancy Rothschild to put the bond on the market and look for investors to finance its debt.
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