【Mobile Phone China News】On the afternoon of January 11, the official blog of Charm Blue Technology warmed up the upcoming Charm Blue 10 new machine, announcing the official return of the Charm Blue mobile phone, and Charm Blue will "start from the basic model down-to-earth". This shows that the charm blue 10 should be a low-end mobile phone.
Charm Blue Technology Official Blog
According to Meizu's official official announcement information, the Meizu New Force Winter New Product Launch Conference will be officially held at 14:30 on January 12, including not only Meizu Blue 10, but also the Lipro series, PANDAER series and mBlu series new products are expected to appear. Charm Blue also said that flagship mobile phones are not all smartphones, "100% of mainstream manufacturers, media and users are expecting and discussing flagship machines, but the real purchase population of 1500 yuan and below is as high as more than 30%." ”
Charm Blue 10 warm-up poster (Source Weibo)
These signs show that Meizu wants to build the charm blue mobile phone into a low-end mobile phone brand, which is the previous positioning of the charm blue mobile phone. Meizu may have noticed that in the past year, domestic mobile phone manufacturers have hit the high-end market, resulting in an intensification of competition in this market. The low-end mobile phone market still has huge demand.
In addition, according to the news in November last year, in addition to the digital series, the Note series will also return. It is reported that the last product of the Charm Blue Note series is the Meizu Note9 launched in 2019. It is unclear whether the Charm Blue Note series will continue along the sequence of Meizu Note9 after the return.