On January 11, according to idropnews media reports, overseas whistleblower LeavesApplePro exposed the price of the iPhone 14 series in advance, and stressed that this is not his random speculation, but what Apple is evaluating and considering internally. Although the exposure price at this point in time is too early, it can still be used as a reference.
Combined with previous multi-party news reports, the iPhone 14 series will have four models, namely iPhone 14/Max, iPhone 14 Pro/Max, and no longer have mini small screen models. Therefore, the starting price of this year's iPhone 14 series is higher than in previous years.
Specifically, the iPhone 14 starts at $799, the iPhone 14 Max starts at $899, the iPhone 14 Pro starts at $1099, and the iPhone 14 Pro Max starts at $1199. For comparison, last year's iPhone 13 series started at $699, $799, $999 and $1,099, respectively.
If it is a corresponding model, the iPhone 14 maintains the original price, and the price of both Pro models increased by $100. But if you look at it as a whole, the threshold of the iPhone 14 series is $100 more expensive than the iPhone 13, because of the lack of mini to pull down the price, consumers want to start the iPhone 14 series cost more.
Referring to the price of the National Bank of China for this year's iPhone 13 series, the iPhone 14 series may be sold from 5999 yuan, which may be the highest price of the iPhone generation in recent years. However, this price is too big compared with this year's "thirteen spices", Xiao Lei feels that Apple should adjust the price in the later stage, after all, there are more than half a year before the release of the iPhone 14 series.
The price increase of the iPhone 14 series is also expected. First of all, the A16 chip equipped with the new machine will use TSMC's 4nm or 3nm process, and the cost will certainly be higher. iPhone 14 series may switch to punch screen design, and add Touch ID sensor, camera may also be upgraded to 48 million pixels, Pro model will even use titanium alloy material body, this series of upgrades will inevitably lead to increased costs of mobile phones.
Secondly, the industry is still affected by the global lack of cores, and Apple's supply chain has also encountered serious parts shortages and price increases. This will not only increase the cost of the product, but also affect the production capacity of the product, causing a lot of losses to Apple. So Apple has to raise the price of the new machine to share these expenditures, but Xiao Lei still hopes that the iPhone 14 National Bank can continue to be fragrant, and expects Apple to bring surprises.