As a rare fireworks gas in the city, barbecue has become an important force in the consumption of mass diet. With the continuous changes in the tastes and needs of the public, the barbecue industry has gradually developed different segments, such as Sichuan, Korean, Japanese and barbecue.
The iiMedia Ranking of Ai Media Gold List recently released the "Top 10 Chinese Barbecue Brands in the First Half of 2021", ranking Chinese barbecue brands in the first half of 2021. This list uses the iiMeval big data evaluation model to calculate the assignment, and is selected through the comprehensive strength index of the enterprise, the evaluation index of the media communication situation of the whole network, the user reputation monitoring index, and the evaluation index of the professional analyst team.
The brands on the list of "Top 10 Chinese Barbecue Brands in the First Half of 2021" include Jiutianjia Black Beef Grill, Neolithic Grill, Wooden House Bbq, Hallasan Grill, Piggy Charlie Chuan Style Barbecue, Kim Mama's Korean Barbecue, Myeongdong Princess Family Grill, Happy Shepherd, Hermit Benger Japanese Yakiniku and Cat's Claw Grill. Among them, Jiutianjia Black Beef Grill won the crown with a gold list index of 82.7, and Neolithic barbecue and wooden house barbecue ranked second and third with 82.5 and 82.4 gold list indexes respectively.
Ai Media Consulting analysts believe that with the rise of young consumer groups and the rational concept of group consumption, the requirements for diet have become more stringent. While pursuing taste, consumer groups pay more and more attention to brand effect, and branding will be the trend of the development of the barbecue industry in the future.
Pay attention to the "Ai Media Consulting" public number to learn more!
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