This week's "There is something to say in the circle" is coming as scheduled, let's take a look at the new things this week~
01
Miu Miu pays tribute to the Chinese New Year blockbuster
Miu Miu brand ambassadors Liu Baixin and Qiu Tian wore modern classics of the holiday season to perform the Chinese New Year advertising campaign.
The story unfolds slowly from the encounter of hearts, and it is told in a show of hands: two girls who have never known each other met on New Year's Eve. A sense of déjà vu, a familiar throbbing.
They pause in contemplation, sink into memories, and then return to the present. Why should we have known each other? She whispered, she sang softly, drawing closer to each other through sound and space. Soft and light Miu Wander handbags, vintage-coloured preppy cardigans, and blonde hairpins that sway in the light weave the colours to jump freely.
A glimpse, a glimpse, a glance of ten thousand years. Rejoice in chance encounters, celebrate moments of joy, and pay homage to the invisible nature of order.
02
PRADA 2022 Spring Festival Advertising Campaign "Year of the Tiger Action"
On the occasion of the Year of the Tiger in the Chinese Zodiac 2022, Prada launched the "Year of the Tiger" advertising campaign and special project, aiming to raise people's awareness of the plight of tigers, through a series of actions, committed to protecting this legendary beast.
Brand spokespersons Chunxia and Li Yifeng appeared on camera to perform this Spring Festival advertising campaign. In the imaginative red space, they are free and spontaneous, as if ready to take the necessary action at any time.
This set of advertisements is just the prelude to the multi-layered narrative of the "Year of the Tiger", and its deep essence is to raise people's awareness of the protection of this endangered and legendary animal. Drawing on traditional Chinese techniques and incorporating tiger features, Prada's most distinctive logo transforms into a powerful symbol that calls for "action.".
03
Tiffany & Co. presents the Tiffany Keys collection of Chinese New Year limited editions
In January 2022, the world-famous jewelry brand Tiffany & Co. Tiffany & Co. released the Tiffany Keys series of Chinese New Year limited edition works, and joined hands with Tiffany's global brand spokesperson Yi Qianxi to interpret the chic design that carries the expectations of the New Year, greeting the brilliant New Year and opening the fortune of the Year of the Tiger.
"Keep your heart firm and explore the infinite possibilities"
Yi Qianxi, the global brand spokesperson of Tiffany & Co., wore the Tiffany Keys series of New Year limited edition works to appear in the brand's New Year blockbusters. Focusing on the tough facial features, exploring the possibilities of the New Year with a wanton and free attitude, and opening a new journey full of hope.
"Perfection in design, opening up new hopes"
The Tiffany Keys Chinese New Year Limited Edition is shaped in an elegant iris pattern and set with carnelian chalcedony and round brilliant-cut diamonds to recreate the classic key shape. Carnelian that exudes fiery energy is paired with sparkling diamonds for a magnificent glow.
This issue of "There's Something to Say in the Circle" is here, and we'll see you in the next issue
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