When it comes to Rolls-Royce, everyone's first impression is often synonymous with honor and luxury. There is a passage on the Internet that you must rarely see Rolls-Royce running at high speed, because if it is converted according to loss and fuel costs, it will lose nearly 200,000 yuan if it runs 1,000 kilometers, which is a luxury. However, with the change of the times, the demand for everyone's car has also changed. Rolls-Royce also plays the performance route in line with the market trend to gain more attention. A few days ago, a group of spy photos of the brand's new models were exposed. The new car may be named The Shining, and the power output will be as agile as the name, which will bring you a new driving experience.
In fact, after the arrival of the new energy tide, Rolls-Royce has opened a difficult transformation road. After all, it has been deeply cultivating in the field of fuel vehicles for many years, and the car manufacturing technology has long been mature, and it is difficult to readjust for a while. In addition, Rolls-Royce models are built by hand in many aspects, and now the car has become like a fast-moving consumer goods like mobile phones, and the frequency of replacement is accelerating, and car companies that are too traditional like Rolls-Royce are obviously unable to keep up with the rhythm of the times. At this time, if the industrial layout is not readjusted, then what is left for the brand is bound to be the end of delisting.
According to the latest news, the new car Shining will compete in the market war as a pure electric. This move not only represents Rolls-Royce's attitude of breaking the situation and regaining its standing, but also indicates that not many brands can become survivors under the tide of new energy. After opening the road to electrification, the Shining will show the charm of new technologies as a Rolls-Royce breakthrough, and also lay the foundation for the launch of more similar models in the future. In fact, in addition to Rolls-Royce, many top supercar manufacturers have also built new cars with pure electric technology, which not only arouses a lot of attention in gimmicks, but also quite strong in performance performance, and is not inferior to traditional fuel vehicles.
From the spy photos, The Shining borrows a lot of classical elements in the shape design, highlighting the luxury look and feel at the same time, but also incorporating a lot of trend elements, it seems to want to attract the attention of young consumers. The classic Patnon Temple net on the front part of the face is continued, giving people a strong visual impact, which seems to bring back to the era of song and dance. The delicate straight waterfall style has excellent texture, and there is a clear sense of ceremony between the layers. It uses a large area of chrome plating modifications that extend directly to the front bar, and the powerful aura comes to the fore. Of course, the middle family LOGO celebration goddess can not be absent, this is a sign of hundreds of thousands of dollars, how can it not pull the wind on the street?
The Shining spirit on the side is the main sports look, although it is still slightly stereotyped in the use of lines, but it has also been modified in many details, and the dynamic attributes have been reflected. Its wide wheel eyebrows are eye-catching, quite exaggerated in size, and seem to be confident in the ability to pass in a variety of road conditions. The oversized wheels are also imposing, and they will show excellent impact during driving. However, in the eyes of many people, its side lines are a bit unusual, the front part of the car is too straight, and the tail is relatively smooth, and the overall look is a bit incongruous. The rear of the new car is not expected to be equipped with a through-type taillight set, which may be slightly more general in terms of novelty, but the built-in light source has excellent penetration after turning on at night.
Probably in terms of interior, the Shining will disappoint some people. Rolls-Royce designers are still stubbornly sticking to traditional ideas and seem to be dismissive of the perception of technology. Its full LCD instrument size is very general, taking the traditional mechanical pointer route, it is difficult to match the price. The embedded central control screen is not very outstanding, and the functionality and technology of the car machine system are not top-notch. However, its internal materials are still quite elaborate, and it is full of grade under the cover of a large number of leather materials, after all, Dalao is a dream model for many people. It retains most of the traditional physical buttons and is full of ceremony when controlled, especially the air conditioning knobs are very retro style. In many models, these buttons may be reprimanded, but when placed on the Shining, they seem to be natural, as if this is the only way to highlight its unique identity. Imagine if Rolls-Royce is all touch-screen controlled inside, what is the difference between it and other electric vehicles?
In terms of power, the Shining will surprise you. Together with the BMW iX M60, it will feature a dual-motor layout, and with an output of more than 600 horsepower, its 000-kilometer acceleration takes less than 4 seconds, which is no less than many of the top supercars. Of course, it will also be equipped with a four-wheel drive system, which does not drag mud and water during the driving process, and can also travel unimpeded in the case of slippery road surface in winter. Its overall performance is indistinguishable from the current V12 engine, while the electric car's light start and rapid acceleration bring a new driving experience. Of course, if you want to experience the charm of the shining, you still need to seize the time to make money.