Reporter Cheng Shan reported that the time has entered 2022, and the stock reform of Chinese professional football clubs has entered a critical moment. In the 2022 season, Guangdong will have four clubs competing in the Chinese Super League, and in the face of the current difficulties encountered by professional football clubs, completing the share reform as soon as possible is a good opportunity for these four clubs to get out of the predicament.
The collapse of real estate football means that there are huge industry risks lurking in the single professional football investment channel before, and as guangzhou's two local Chinese Super League teams, Guangzhou and Guangzhou City, are in operational difficulties, accelerating stock reform is an inevitable trend.
At the end of 2021, guangzhou team and Guangzhou city team have conducted a round of plan negotiations around the club's share reform. Judging from the effect of the first round of negotiations, the initial plan has not been approved by all parties, and the two clubs also hope to enter the communication of the second round of share reform plan as soon as possible.
Shenzhen Football Club is also facing the task of share reform. Judging from the situation, Shenzhen is one of the pilot cities for the stock reform of professional football clubs in China, so the share reform of shenzhen football clubs has also been put on the agenda.
Meizhou Hakka Football Club is the new chinese super league in the 2022 season, just after the success of the second place in the Chinese First Division, Meizhou Hakka expressed its urgent desire to participate in the stock reform.
After the success of the super, Cao Yang, general manager of Meizhou Hakka Football Club, said that the team needs to introduce personnel in multiple positions next season to meet the strength needs of the Chinese Super League, so from the current situation of the club, I hope that investors and the governments of Meizhou City and Wuhua County will reach an agreement on the club's stock reform plan as soon as possible and establish a benign development model. Meizhou Hakka also said that if the league resumes home and away, it will put half of the home stadium of the Chinese Super League in Wuhua County and half in Meizhou City, hoping to drive more commercial cooperation resources.
This year's Meizhou Hakka team has invested less than 100 million yuan, compared with the three towns in Wuhan, which have also successfully overtaken, and the Chengdu Rongcheng and Zhejiang teams that are about to compete in the super league play-offs, there is a big gap in investment. The Meizhou Hakka team's small investment and big business model were praised by Ye Xiquan, chairman of the Guangdong Football Association, as "a clear stream of professional football clubs". "They have spent nine years sharpening a sword, step by step, insisting on building local athletes, strictly controlling costs, making careful calculations, establishing a youth training system, building a football town, and using less money to do a big cause of football, providing a model for sustainable development for other clubs." I think in the future, the development of our club, especially in poor places, we must adhere to this direction. Ye Xiaoquan said.
Judging from the operation of Wuhua Hengpi Football Town in the past two years, in 2020, due to hosting the China League A and some youth events, the revenue reached 60 million yuan, and in 2021, the revenue capacity of the football town to host the China League A and other events reached 80 million.
Facing the 2022 Chinese Super League season, the revenue of the football town is far from enough for Meizhou Hakka. This is also an important reason for Cao Yang to expect club investors and Meizhou City and Wuhua County governments to reach an agreement on the share reform as soon as possible, however, the share reform of Meizhou Hakka Club is not the same as the share reform of other clubs, from the operation of football towns and professional clubs in the past year, the town has self-hematopoietic ability, so in the process of club stock reform, the theme operation of Meizhou Hakka Club will be the main body of operation of the new club after the stock reform, Meizhou City, Wuhua County or other shareholding enterprises. It is to help the club develop in the direction of long-term health.
The share reform of the two clubs of Guangzhou Team and Guangzhou City Team is different from that of Meizhou Hakka Football Club. Both teams belong to the parent company directly invested in the club, when the main business of the two parent companies is impacted, the two teams have fallen into a state of operational difficulties, so the share reform model of the two clubs in Guangzhou is bound to involve the division of equity, and does not rule out the possibility of the parent company of the two clubs withdrawing.
It is understood that the stock reform idea of Guangzhou City is more inclined to adopt the equity distribution model of 433, the parent company of Guangzhou City continues to hold a part of the shares, and the club management team continues to serve the team, and from the perspective of professional management, the new shareholders will be helped to get on the horse and send a ride. At present, the situation of the Guangzhou team is more complicated, and due to the parent company's difficulties, there are relatively difficulties in the original club's participation in the operation.
At present, Guangzhou Pharmaceutical Group has publicly stated its intention to reunite with Guangzhou football in 2022, including GAC, Guangzhou Chengtou, Guangzhou Light Industry, etc. are expected to become the shareholding enterprises of the two teams in Guangzhou.