Another mini-game?
On the surface, this H5 mini-game that combines the "synthetic" element and the "big fish eating small fish" element is not rare in terms of fun, and even the picture is not as exquisite as the previous "Synthetic Big Watermelon", but it has caused a heated discussion on Weibo and Douyin.
Up to now, the topic of summoning dragons on Douyin has soared to 490 million (now 520 million times) in just one day, and related complaints and strategies have spread wildly among the player community.
On Weibo, #召唤神龙热度最高达到了36万, the 16th on the hot search list, but we can see that its life cycle is only one day, coming fast and going fast.
In this mini-game, the player starts with a small tadpole, can absorb the same level as their own, or low-level animals, full 3 liters, the order of upgrade is tadpole - frog - turtle - goldfish - koi - electric eel - small shark - large whale - frog, and finally gather three frogs to summon the dragon.
In the "early stages" of the game, players as tadpoles, frogs, and turtles don't have much difficulty because they are small and easy to dodge. However, during the upgrade of the goldfish-koi, the game suddenly increased the difficulty, creating its hot "pink cheap" electric eel debut, small sharks, large whales appeared, so that countless players raised blood pressure, launched a spit, and created a one after another emoji.
Some players scolded the pink electric eel on the screen;
Some players are besieged by sharks and can't escape the day, "one night back to before liberation";
Some sharks out of danger and breathe a sigh of relief;
In the end, successful players have posted their dragons on social platforms, and I only learned that dragons have different colors;
Countless players shouted "Don't click on the link, it will be unfortunate", but they couldn't help but spend a few seconds clicking on the IAA ad and playing another round.
I recall that when "Synthetic Watermelon" was popular, there were also players who scolded a grape or mangosteen that was difficult to synthesize, and shared it with the circle of friends with the same pride after finally successfully crafting a large watermelon. As two explosive H5 mini-games of the same company, "Synthetic Big Watermelon" and "Summoning Dragons" have made players addicted at the beginning of the year and at the end of the year, and naturally they are naturally angry with some players.
However, it only took me two rounds and 5 minutes to summon the dragon anyway...
Even the final process is huge, 10s in a row up 4 levels;
Thinking about it carefully, this kind of seemingly simple, but in the actual play has a little bit of high difficulty, which can most arouse the player's desire to win, and the sense of achievement after success is also stronger. Thinking about it more closely, this is probably a low-end version of the core fun of the Souls game? This also means that everyone is more or less shaking the meaning of M, and Hidetaka Miyazaki, who always falls on the altar, admits that you are afraid of something.
Second, the team that specializes in small games
Although the vibrating soul of "Synthetic Watermelon" and "Summoning Dragons" can be explained by the trembling soul deeply rooted in the hearts of human beings to explain the feasibility of "Summoning Dragons" in terms of gameplay, I still can't understand the viral ephemeral flashes of "Summoning Dragons".
The success of "Synthetic Big Watermelon" is still vividly remembered, at that time, it swept the major domestic social circles with a weekend with the cool point + topic degree of the game, Weibo hot search once ranked 3rd, #Synthetic Big Watermelon # theme reading more than 1 billion. The popularity of "Synthetic Big Watermelon" has even led to a large number of "same melon" creation, and Micro Umbrella Technology itself has also made "Synthetic Little Sesame" to take advantage of this east wind.
In addition to the heat of the two out of the circle, we can also see that the micro-umbrella game is indeed very "high-yielding".
According to the survey, the micro-umbrella game belongs to the H5 mini-game company of Beijing Midou Technology Company, which has only 19 social security participants, but this company with less than 20 people has 11 websites, 1 mini program and 1 public account as its own mini-game distribution platform, including micro-umbrella game.
Previously, an article in the e-commerce newspaper reported that they would produce a small game almost a week, and there were more than 800 small games at the beginning of the year, and the number of small games today is innumerable.
Among them, there are indeed many small games that I personally do find interesting and interesting, such as a game called "Hawthorn String" on the hot list, which is the same as "Synthetic Watermelon", which is "synthetic", but is divided into six bamboo sticks, which requires players to use techniques similar to "paper cups" to move the fruits on the sticks, and finally synthesize three hawthorns to make sugar gourd skewers.
In addition, these instant games are similar to spider cards + continuous viewing, similar to bricks... In fact, many are similar, but they are indeed different, and most games will make people more or less "top".
Moreover, only from the platform data of the public account "Biyi Interactive" under Midou Technology, many games have tens of thousands of people playing, and "Hawthorn String" has nearly 580,000 - this is hotter than the short-lived "Summoning Dragons" and is relatively stable, but it is not out of the circle.
The success of "Synthetic Big Watermelon" can also be used to frequently explode big melons on Weibo at the beginning of the year, and the theme of the game should be explained in response to the situation, why is "Summoning the Dragon"?
Maybe this is like a poor method of cracking, Midou Technology uses a large number of similar gameplay to put on the market, and eventually there will be a player's appetite or a stalk outbreak, and eventually become a circle explosion presented in front of everyone.
When "Synthetic Big Watermelon" is popular, everyone will also issue "The tens of billions of markets for ultra-casual games will explode?" "The anticipation. But after a year, when "Summoning the Dragon" appeared in everyone's field of vision again, we remembered the domestic ultra-casual game market, no one could predict where the next blockbuster would come from, and such a clever and occasional project as "Life Reopening Simulator" was also like winning the lottery.
Although everyone knows that in today's fragmented world, lightweight ultra-leisure has many advantages, but the god of luck is so stingy, in the end, only a team like Midou Technology who has been working in this field for many years has been favored with decades of trial and effort.