Don't say it's Chongqing people, even northerners and even people in the northeast have eaten Qin Ma hot pot. After eating this hot pot, it gives people the feeling that it is cheap and affordable, and the ingredients are very sufficient. No one could have imagined that Qin Ma Hotpot has now developed more than 700 chain stores, and even chain stores in the United States, Australia, and New Zealand, and its founder is actually a female employee laid off in Chongqing in 1998, named Qin Yuanhong. She was 40 years old when she was laid off.
Qin Yuanhong caught up with the wave of state-owned enterprise reform in the late 1990s, many employees were forced to lay off, Qin Yuanhong took the initiative to choose to be laid off, rented a house of more than 30 square meters with her husband, and began the road of hot pot entrepreneurship. At the beginning, Qin Yuanhong had limited funds, only set up 6 tables in the store, hired 8 waiters, and got up from four or five o'clock in the morning to get busy, she did everything in the store, and she had to work eighteen or nine hours a day. Although tired, she is very happy, she firmly believes that the way of work, without work has been forced to the edge of survival, you must rely on your own hands to fight a piece of the world. Qin Yuanhong spent a week to keep things in the store in order, and after the customers finished eating here, they gave a thumbs up, saying that the food here was good, the soup was good, and the hostess was better.
Perhaps Qin Yuanhong sent her to the human world to make hot pot in the heavens. She had a talent for this, and since she had tasted the sweetness of catering, invested less, earned quickly, and had no debts, she decided to double her plate. Just six months after she founded the hot pot restaurant, its store has doubled in size, with 50 tables. Only two years after opening the store, its turnover reached 8 million yuan, the total number of square meters exceeded 1300 square meters, and the number of employees exceeded 100 people. Qinyuan Red Hot Pot Restaurant relies on the unique delicious and high-end service of hot pot ingredients. Qin Yuanhong, whose plate was getting bigger and bigger, felt more and more that it was difficult to control the development of the company by relying on her personal ability alone, so she decided that she had to carry out corporatized operations.
In 2001, Qin Yuanhong established Chongqing Qinma Catering Culture Co., Ltd., she became the chairman of this company, but she quickly realized the problem, she could not be both the store manager and the chairman, so she began to vigorously recruit employees with rich management experience to be responsible for the daily operation of the store, responsible for the input and output of large amounts of capital, mainly responsible for strategic decision-making. Qin Ma hot pot quickly established a chain franchise system, and also passed the ISO9001 quality system certification. After 2003, Qin Yuanhong began brand integration, created a complete set of product production lines, including Qinma hot pot base, Qinma monosodium glutamate, Qinma spicy fish seasoning and other products, as soon as it was listed, it was widely praised and sold continuously. At present, Qinma Group has developed into a signature enterprise in Chongqing, with more than 10,000 employees under Qin Yuanhong's hands, and the company's annual output value has reached 2.5 billion yuan. Qin Yuanhong, a strong woman, has also changed from a middle-aged woman with excellent style to an elderly entrepreneur with white hair. On September 4, 2021, the bad news came that Qin Yuanhong was 64 years old in Chongqing due to illness. The quality of life does not lie in the length of life, but in whether or not to maintain the love of life in a limited time, Qin Yuanhong did it.