On December 18, GAC Toyota invited car owners, potential passengers and well-known media in the region to participate in the creation of Anglimping Camp exclusive to Veranda. Combined with a series of fun interactive games and on-site test drive events, it showcases the high-value TNGA 4WD SUV experience brought by the Wilanda family to consumers, as well as the exquisite, stylish, and beautiful lifestyle advocated by Veranda to embrace nature with family and friends.
The event site is mainly divided into three parts, Landa LAND, Landa FAIR and LandaRAL. Landa LAND includes a number of fun interactive sessions such as Landa's secret room, trampoline shooting, football experience, etc.; Landa FAIR places different items in the trunk of multiple exhibition cars on the spot, forming a trunk market; Landa RALLY is the media and guests participating in the test drive experience.
Glamping Lanta Playground was held, and consumers experienced the product in the way that was closest to life. For a home compact SUV, such an experiential activity can also make a deeper impression on consumers.
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