The 129-year-old Italian bicycle brand Bianchi has a mysterious signature color, which is the familiar Bianchi green (or sky blue?). ）。 This classic colour has always been unique to Bianchi, seen on many Bianchi bikes, and they are always hanging high on the roof of the garage wall for people to admire, because you can't afford it.
David Reed, vice president of marketing for the color Bianche, said they also don't know when the habit of painting the sky blue (celeste) began.
In fact, there are several classic theories about the origin of Bianchi green paint, the most famous of which is that Edoardo Bianchi, the founder of Bianchi Company, was invited to paint the bicycle for the Queen of Italy in 1895 according to the color of the Queen's eyes, which is the blue sky.
Another theory suggests that the color came from cheap military-used paints after World War I, though Bianchi's ads appear to have referenced the sky blue long before World War I.
There is also a saying that is more aesthetic and more realistic, that is, the color of the car is taken from the color of the Milan sky.
But every once in a while, the iconic color on the Bianchi frame changes slightly, but there are only about two, one is sky blue can be called the color of milan sky, and the other can be called sky blue, a hue closer to green. But here we uniformly refer to them as Bianchi Green.
Bianchi Green has as long a history as any other brand, and although it has been through more than one war, the factory has been blown up, and even bicycles, locomotives and cars for the military (which should be the main reason why the Bianchi factory has been taken care of by bombs), this iconic color has not changed. I hope that this classic color and brand can continue to continue and provide us with more eye-catching azure beautiful cars.
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