Museum traditional old school?
Still stuck in the era of text panels and narrators?
The audience can only obtain information about the exhibits through reverie and cannot perceive?
In fact, the museum has long used the power of science and technology to revitalize the tradition, especially the interactive art installation with theme integration, real-time interaction and public participation, as an emerging form of artistic expression, appeared in the museum, and after becoming an Internet celebrity punch point, the museum became young and full of artistic creativity. Among them, through the creation of artistic immersive exhibitions, visitors can wander through the museum, immerse themselves in history, and have a sense of awe for knowledge.
Grand Canal Museum of China
Reinvent large-scale immersive ancient scenes
Taking the Grand Canal Museum of China as an example, it will reshape large-scale immersive ancient scenes to allow the audience to trace the history of thousands of years; design an interactive experience of "knowledge display + escape room" so that the audience can get a personalized cultural education experience in the fun of the game; and create a 360° multimedia circular theater, allowing the audience to fully perceive the vitality of culture in a multi-dimensional space. Achieve the best integration of cultural education and entertainment experience in the museum.
In terms of immersive restoration of ancient scenes, two distinct experience spaces will be created in the "Boats on the Canal" exhibition hall.
The exhibition space of the boat model shows the excellent style of the ancient boat through multimedia interaction technologies such as interactive screen and AR augmented reality, and creates a "live" display space.
Experience the space, reshape the large-scale ancient boat, restore the characteristic scenes of the ancient city, and create an ancient large-scale immersive experience theater that combines virtual and real. The original "three-dimensional printmaking" digital media language creates an immersive experience of "people swimming in the painting" through the progressive experience of multiple perspectives.
"Painting" cultural theme area
"Poetry" cultural theme area
At the 360° Multimedia Loop Theater, "Circular Time and Space" is used as the design concept to create a mobile visiting experience that changes scenery step by step. Taking a ship as the visual focus of the ring screen media, connecting historical time and exhibition hall space, and connecting the four cultural themes of "water, transportation, poetry and painting" through the way of circulating the ring screen, circulating landscape and circulating stories.
Palace museum
Interactive Art Exhibition "Qingming River Map 3.0"
Among the 1.86 million cultural relics in the Forbidden City, "Qingming Upper River Map" has an irreplaceable status as a national treasure and is the most recognized Chinese historical painting in the world. In order to "make cultural relics come alive", in 2018, Phoenix Satellite TV and the Palace Museum created a high-tech interactive art exhibition "Qingming On the River 3.0".
This exhibition excavates the artistic charm, cultural connotation and historical style of the original long volume, integrates 8K ultra-high-definition digital interactive technology, 4D dynamic images, and various art forms to achieve a multi-level interactive immersive experience between the audience and the work, so that people can appreciate the vitality of traditional culture in a novel feeling.
In the history of Chinese painting, the historical information and artistic essence that are difficult to intuitively perceive due to the long age have become "within reach" in the multimedia long scroll exhibition hall of "Qingming Shanghe Tu 3.0". Through the high-definition dynamic long-scroll world, the audience can study the exquisite structure of boats and boats, see the subtle expressions of each Song Dynasty ancestor, and feel the advanced and developed beijing at that time.
Sun Yang Shop Immersion Theater
The exhibition and performance of "Qingming Upper River Figure 3.0" also presents the original picture of the humanistic life of the Northern Song Dynasty, and the Sunyangdian Immersion Theater for the first time combines the breath, light and shadow, and music of the Northern Song Dynasty... Restored in a 360-degree holographic three-dimensional space, there are flowing street market objects outside the window, and the song people's chatter and chanting after tea and dinner surround the ears.
Hongqiao Dome Theater: The audience "crosses the Hongqiao", and the film of the dome will turn into a night scene
After strolling through the spring rain lane full of surprises, the audience can also "sit" on a big boat in the 4D dynamic Hongqiao Dome Theater, let the river paddle under their feet, willow branches blowing, feel the busyness of the Beihe River, and the beauty of both sides.
Sanxingdui Museum
Zero distance from artifacts from more than 3,000 years ago
This year, the internet celebrity Sanxingdui held a "Museum Magic Night" event, officially opening the night tour mode of sanxingdui Museum, creating an immersive museum experience with the ultimate romance.
In the evening's "Sanxingdui Wonderful Night", "Adventure Sanxingdui" transformed the Sanxingdui Museum into a wonderful theater, combining the characteristics of cultural relics to create an immersive tour experience: in the prologue hall, the "Five Ancient Shu Kings" were welcomed to open, and the guests were brought to the Ancient Shu Kingdom more than 3,000 years ago through the monologue of the Shu King; in front of the mountain Tu Yuzhang, showing the joy of dancing with people and gods; in front of the huge bronze standing figures, the "Bronze Legion" was created, with different masks and uniform dance steps, showing the might of the ancient Shu Kingdom; finally, In front of the magical bronze sacred tree, nine maidens incarnate as "divine bird spirits" and take guests to the ethereal extraterrestrial world with the sound of nature.
From these cultural relics from more than 3,000 years ago, visitors can feel the imagination of the ancient Shu ancestors, and immerse themselves in the "romance" of Sanxingdui culture - gorgeous silk, golden masks, trees that communicate with heaven and earth, and birds transformed into the sun, all of which are extremely romantic.
Nanjing Dabao'en Temple Site Museum
A modern and diverse viewing experience
Dabao'en Temple Ruins Park, located in Nanjing, Jiangsu Province, is the highest-standard, largest and best-preserved temple site in China. The Dabao'en Temple Ruins Park Museum on the outside of the site is mainly centered on conveying the history and culture of the Dabao'en Temple ruins, creatively conveying the operation and display concepts of modern museology, and highlighting the fun of museum immersive experience and excursion brought about by the integration of modern science and technology and art.
In the exhibition method of the Dabao'en Temple Ruins Park Museum, with religion and history as the main line, the digital technology of science and technology is used to create an atmosphere that conforms to the content of the venue, and the lights, color paintings, sculptures and other reasonable arrangements make it a whole. For example, the "Four Hundred and Eighty Temples of the Southern Dynasty" with the model of the Jinling Fansha from the Six Dynasties to the Ming Dynasty, and the religious theme display scene of the "Lotus Pond Sea Society" are designed to provide a more modern and diverse viewing experience for the museum's interpretation theme, which is more in line with the audience's interests.
At the Dabao'en Temple Ruins Museum, there are large and small audiences wearing Hanfu for display and photography activities everywhere. The museum provides Hanfu rental activities, introduces ancient costume culture into modern society, and displays in the museum field, which is an effective means to publicize the essence of ancient culture, and is also the fashion trend of modern society, which has become a beautiful landscape in the museum. The immersive experience of the museum by real people cosplaying ancient figures makes full use of the cultural resources of the museum, combines some innovative points of modern tourism, and brings visitors a different kind of profound experience and cognition.
Shanghai Museum of Natural History
Species of different time and space are systematically presented
Strolling through the Shanghai Museum of Natural History will not only be a visual feast, but also multiple reflections. Migrating, chasing, feeding... African elephants, lions, giraffes and antelopes recreate the vibrant African savannah in a 1,300-square-meter walk-in restoration scene. Ultra-clear moving images are combined with classic hand-painted background paintings to tell the story of the African wilderness from the dry season to the rainy season, from morning light to dusk, tragic and warm.
"Augmented reality" technology allows the audience to use their smartphones to watch the "resurrection" of the Mamenxi Dragon and the Wind God Pterodactyl when approaching the display specimens in the exhibition area, and appreciate the strange picture of them "moving" on the mobile terminal. The three extreme environments of antarctica, arctic and Qinghai-Tibet Plateau are displayed in the same space in the museum, and animals with different altitude distributions in the Qinling Mountains live on the corresponding high and low branches...
The layout planning of the museum took about 8 years before and after, the use of digital technology to bring immersive experience to the audience is one of the important directions of the museum's continuous reform, and the systematic display of species of different time and space in the same area will bring intuitive comparison to the audience, compare problems, generate problems to promote problem solving, which is the embodiment of the educational process.
"Underwater Museum" in Cannes, France
The safest and most immersive way to "visit" the museum
In the Annex to the French city of Cannes there is an "underwater museum", an "immersive" museum that requires diving to see, and in the depths of the sea there is a group of huge gray faces, all with their eyes closed. These cement sculptures, located on the seabed, are part of a new "underwater museum" built by British artist Jason de Caires Taylor near the city of Cannes. Located 3 meters deep underwater, the sculpture depicts images of six locals, from an 80-year-old local fisherman to a 9-year-old elementary school student. Each sculpture is two meters tall and weighs 12 tons.
The original intention of the museum was to call on the public to realize the plight of the ocean. At the same time, Taylor hopes that these face sculptures will also evoke debates about identity, public image and appearance. After all, the island's history is closely linked to the legend of the "Man in the Iron Mask" in French history.
At present, this water is free to divers, who are free to swim among the statues and observe them. In the current era of advocating social distancing, this is undoubtedly the safest and most immersive way to "visit" museums.
German Ivory Museum
Open the secret of the black box
The black box acts as an electronic flight recorder that records the aircraft's flight and performance parameters. However, this black box is not a black box, it seems to have a mysterious attraction, so that the outside world has infinite illusions about it. This is a black box opened at the German Ivory Museum, an immersive interactive space installation with a historical and modern background.
The contents of the black box are derived from a semi-fictional travel diary that describes a journey in the form of excerpts. It combines mirror fragments and LED lights to provide an immersive experience for the viewer in a 60-square-meter room. Here, the audience can not only feel an experience similar to travel, but also actively explore cultural mysteries. Therefore, some people have commented that such an art installation has both educational significance and a sense of physical actual travel experience.
When the audience enters the closed black box, surrounded by countless mirror fragments composed of pieces of mirrors, five carved display tablets and LED lights present abstract graphic animations, becoming the only light source in the darkroom, a 20-channel immersive sound system positioning spatial music, the audience repeatedly feels the sound from different perspectives, builds new images from scattered mirror surfaces and reflections, connects with sound, and enters the infinite reverie.......
The whole exhibition, without colorful pictures and gripping stories, just places historical facts in a larger theme and time frame, so that the audience can connect with current social phenomena, so as to motivate the audience to temporarily abandon the troubles of life and think independently in a moment of time alone with themselves.
Bank Indonesia Museum
Architectural and historical projections bring audiovisual enjoyment
The Bank Indonesia Museum uses a wide range of multimedia technologies to introduce Indonesia's ups and downs, including Dutch colonization, the Japanese invasion, and Suharto's iron-fisted rule. An immersive documentary that combines architecture with historical projections, through which the audience is shown one interesting historical story after another.
The documentary presentation includes a 3D architectural demonstration and video mapping, as well as VFX (Visual Effects) where viewers can view images sequentially on four screens (right, left, front, and bottom). There is not only a stunning picture of the combination of architecture and historical projections, but also a specially designed audio system. Each door and window are skillfully combined with sound and shadow effects to present the audience with a perfect audio-visual feast.
In addition, the museum is equipped with a projection touch effect, the audience controls the projection by controlling the limbs, and interacts with the projection interestingly, as if stumbling into a historical event, bringing a different sense of participation and experience.
American Museum of Natural History
Understanding Tyrannosaurus Rex is actually quite simple
On the occasion of the 150th anniversary celebration of the American Museum of Natural History, the first major special exhibition of T.rex: The Ultimate Predator was held. Realistic fossils and interactive installations present the evolutionary story and latest scientific discoveries of the Tyrannosaurus rex family, the world's most recognizable and iconic dinosaur.
In the exhibition, it restores the T-Rex with the most scientific and accurate life image restoration + 1:1 model. When the dinosaurs roared with their heads held high, the audience seemed to have traveled back in time to the Cretaceous era, seeing the lush forest rising from the ground, and the dinosaurs standing on land and roaring at them.
The museum of the 21st century is no longer just a simple exhibition space, but more like an open field for creating culture and guarding culture. When the museum moves from monologue to dialogue, through high-quality content and immersive experience, it attracts the audience to communicate and feel here. As a storyteller, the museum uses local culture to create and innovate, bringing a long-term, technologically charged story. As a listener to the story, the audience not only absorbed knowledge in the museum, but also obtained emotional and spiritual satisfaction.