Shanghai Disney said no to "scalpers"

Xinhua News Agency, Shanghai, December 17 (Reporter Xu Xiaoqing) Shanghai Disney "net red" doll Ling Na Belle began the first round of replenishment on the 17th. Previously, consumers made online reservations for a "fox" are difficult to find. Some "scalpers" take the opportunity to speculate, ready to hoard and sell at high prices, with online quotations of 3,000 yuan, and even "tens of thousands of yuan" of sky-high asking prices. Shanghai Disney Resort has cooperated with the relevant competent departments of Pudong New Area since the 17th to further regulate the market order and say no to "scalpers".

The Disney World Store in Shanghai Disneytown, the only selling point for Lingna Belle dolls, has been temporarily "remodeled", and the town market has specially opened up an independent pick-up space with strict epidemic prevention measures. The staff constantly emphasized the pick-up rules at the scene to ensure that "I make an appointment, I purchase, I pick up the goods" and "strictly enter and pick up the goods according to the appointment time".

Shanghai Disney said that due to the impact of the epidemic and other factors, the current limited production capacity will inevitably appear in short supply, "scalpers" take the opportunity to speculate and hoard, bringing many troubles to enterprises and consumers, and recommending that consumers treat popular goods rationally.

Ms. Li, who rushed from Puxi to Disney Town in the morning to pick up the goods, told reporters that the "online reservation + offline purchase" method is a better choice in the context of epidemic prevention and control.

The reporter saw that in Disney Town and other areas, Pudong public security, market supervision and management and other departments have increased their inspection efforts. But there are also a few "scalpers" who are still circling around Disney Resorts, refusing to give up the trick of premium trading.

Market analysts believe that since the opening of Shanghai Disneyland more than five years ago, it has been plagued by the "scalper" problem several times, from the early ticket sales and fast pass collection to today's "net red" doll sales, maintaining normal market order requires the joint efforts of many parties. Disney also needs to continue to think of ways to say no to "scalpers".