In the first 11 months of this year, BYD has completed 622062 sales, and next year BYD has set a target of 1.1-1.2 million vehicles, almost doubling the trend, of which the plug-in hybrid version is targeting 500,000-600,000, the pure electric version is 600,000 vehicles, and the average monthly sales are about 100,000 vehicles. However, this does not seem to be a difficult thing, BYD itself is also full of confidence, in November the brand sales have reached 97,000 vehicles, EV models and DM models accounted for nearly 1:1, in fact, in the entire second half of the year BYD is growing at a fairly fast rate, the current production capacity is still unable to meet all orders, but BYD is constantly expanding new factories, is expected to achieve an exact capacity of 1.7 million next year, so 100,000 monthly sales may be only conservative figures.
Of course, in addition to expanding production capacity, it is also constantly filling the vacancies in its products. It is reported that next year it will launch 8 new products on the market to further enhance the overall competitiveness, 8 models including the Dynasty series of yuan PLUS, Song MAX DM-i, the new Tang EV, Han DM-i, as well as the Ocean series of destroyers 05, SEAL, sea lion and seagull.
Several new cars of the Dynasty series must have been seen or heard of, the yuan PLUS was unveiled at the Guangzhou Auto Show, pre-sale in January, using the family Dragon Face 3.0 design language, and the interior is closer to the style of the Ocean series, up to 2720mm wheelbase, space optimization ability is also more outstanding, if the price can reach the ideal range, it is expected to become a model with very strong capacity.
Song MAX DM-i is also long awaited, in the first quarter it will also be officially pushed into the market, the main selling point is its power system, can achieve more economical fuel consumption than the same level of fuel vehicles. In addition, Tang EV is also worth looking forward to, according to the declaration information, it not only has a higher appearance, but also has a range of 635 kilometers, which is much better than the current maximum 565KM data.
Han ben is the brand's main model, in November the car sales reached 12,800 units, DM-i version of the completion, will provide a good choice for those who care about fuel economy and have battery life anxiety, and its launch should also be able to greatly enhance the sales growth of the Han series.
The Ocean series, Destroyer 05 has also made its debut at the Guangzhou Auto Show, which has a certain relationship with Qin PLUS DM-i, but it also shows the latest design style, and whether it can be recognized in the end depends on how the official pricing is.
The seal, sea lion, seagull these three models and the dolphin has been listed, are positioned in pure electric new energy, based on the pure electric platform e3.0 to build, of which the seal length and width or 4770/1860/1460mm, wheelbase of 2900mm, positioned in the medium-sized car, while the sea lion length and width height of 4770/1910/1620mm, wheelbase 2900mm, positioned in SUVs, their competitors or respectively Model 3 and Model Y, Haiou positioning the lowest , or A00-class mini-car, the competitor may be Chery small ants and the like, the target price is around 60,000-90,000.
If it can break through the annual sales volume of 1.2 million, BYD may have the hope of competing with Geely and impacting the first domestic car company. Of course, the difficulty is not small, in the first 11 months of this year, Geely has completed 1145193 sales, which is currently the first domestic ranking.