Before the listing of Changan Auchan X5, Brother Rudder had already test-driven it, and at that time it gave me the greatest feeling that the design was brilliant, the power output was strong, the advanced technology configuration was many, and more importantly, the price was close to the people, which was very suitable for becoming the first car for young people.
At the end of November, Changan Auchan X5 launched two sports models, which were built based on the sub-top and top-mounted models of the current Changan Auchan X5, with guiding prices of 100,900 yuan and 107,900 yuan respectively, which is equivalent to 5,000 yuan more expensive than the current ordinary version of the model. It is reported that now there are some real cars in the country to the store, and brother Ruan rushed to the 4S store for static real shooting, from the details to the whole, to see if the sports version is worth the consumer spending 5,000 yuan more.
Orange is eye-catching enough, and sports elements are indispensable
The most attractive thing about the current Changan Auchan X5 is its large-size front grille design, and the entire front face is domineering and not contradictory. Looking at the Changan Auchan X5 Sport Edition, it adopts a more visually impactful orange attack pure sports kit, and the addition of orange trim and exclusive logo makes the front face, lower surround and tail more eye-catching. At the same time, the new car also uses blackened aluminum alloy wheels, and the sporty style is more intense.
Brother Yuan believes that the tail of the Changan Auchan X5 Sport Edition is more attractive than the front face. We can see that the new car is equipped with a large overhead spoiler and an exaggerated bilateral four-out exhaust layout, while the current Changan Auchan X5 only adopts a bilateral double-out exhaust layout.
In terms of styling, the return rate of the sports version is not a star and a half higher than that of the ordinary version, and as an official version, the new car is better than its own modification in terms of stability and post-maintenance, and it also reduces the trouble of driving on the road.
In terms of interior design, Changan Auchan X5 Sport Edition undoubtedly follows the design of the current model, but we can see that the new car has added orange decoration and exclusive S logo to the seats, steering wheel, center console, etc., and the theme color of the dashboard is also orange. It is worth mentioning that the front and rear seats have adopted sports-style seats, further emphasizing their sporty identity. As for other configurations, there is not much difference from the current Changan Auchan X5.
Brother Reel also found that the right side of the steering wheel is also set with an orange "S" button. It is reported that this button is "overtaking mode", which allows the engine to output more powerful power in a short period of time after pressing. In terms of powertrain, the new car will naturally be equipped with the brand's most advanced Blue Whale NE1.5T high-pressure direct injection engine, with a maximum power of 180 horsepower and a peak torque of 300 Nm, which is believed to bring a different driving experience with the overtaking mode.
There are many products with partial positioning, but there are not many opponents
As we all know, 100,000 is the car purchase budget of many ordinary people, many mainstream car companies have 100,000-level products, and the competition in the 100,000-level market segment is very fierce. In such a market environment, car companies need to be more suitable for today's main car buyers - young consumers if they want to break through. Therefore, when more and more car companies launch products that are positioned to be biased towards sports, Brother Yuanru did not feel too much surprise.
From the perspective of product strength, the current Changan Auchan X5 has already met several major car purchase factors that consumers value very much: close price, high value, high configuration and strong power. Since its listing, Changan Auchan X5 has sold more than 10,000 sales for 11 consecutive months and has always been the top pillar of the brand's sales. You know, this is just a product that has been on the market for less than two years. As a product based on Changan Auchan X5, Changan Auchan X5 Sports Edition will attract more young consumers, and the future market performance is indeed worth looking forward to.
It should be noted that changan Auchan X5 sport version does not have many competitors at present. And look at the domestic brand camp, most of the products positioned in the sporty style are cars, such as Shadow Leopard, Yixuan MAX, etc., SUV is only Haval Red Rabbit and Trumpchi GS4 PLUS and other products, but their prices are not equal to Changan Auchan X5 Sport Edition. Overall, the market environment faced by Changan Auchan X5 Sport is relatively good.
Brother Rudder has something to say
Changan Auchan has been fighting in the domestic market for only three years, with Changan's many years of experience in car manufacturing, Changan Auchan's brand attention in recent years has been continuously improving, and Auchan X5 has also become popular rapidly with excellent product strength and people-friendly prices. The Changan Auchan X5 Sports Edition, which is more in line with the preferences of young consumers, is expected to further promote the overall sales of the Changan Auchan X5 car series.