Dior is on the hot search again
The reason is over the counter sale
The quality of the T-shirt of 6400 yuan is not up to par
According to the website of the Shanghai Municipal Administration of Market Supervision and Administration, the fourth store of Christine Dior Commercial (Shanghai) Co., Ltd. was fined 19,200 yuan by the Shanghai Pudong New Area Market Supervision and Administration Bureau for its production and sale of unqualified products passing off as qualified products, and confiscated about 0.4 million yuan of illegal gains.
The specific reason is that the T-shirt sold by the parties is not qualified for use and fiber content.
According to the penalty decision, the store purchased a total of 3 T-shirts with the goods number 843T03TA428 that were judged unqualified by inspection, and the sales unit price was 6400 yuan / piece (including tax, tax rate of 13%).
After sampling and testing, a total of 14 items were inspected in this product quality supervision and random inspection, of which the use instruction items and fiber content items did not meet the regulations.
By the time of the case, the value of the unqualified products sold by the Dior store was 19,200 yuan, and the sales profit was 4,007.72 yuan, so the illegal income was identified as 4,007.72 yuan.
The final judgment was a fine of 19,200 yuan
Confiscation of illegal gains of 4007.72 yuan
The Shanghai Pudong New Area Market Supervision and Administration Bureau pointed out that the above-mentioned behavior of the fourth specialty store of Christine Dior Commercial (Shanghai) Co., Ltd. violated the provisions of Article 39 of the Product Quality Law of the People's Republic of China, "Sellers selling products shall not be adulterated or adulterated, and shall not be false or shoddy, and shall not be passed off as qualified products with unqualified products".
According to the Qixinbao APP, in September this year, Christine Dior Commercial (Shanghai) Co., Ltd. produced and sold unqualified T-shirts, which were administratively punished by the Jing'an District Market Supervision and Administration Bureau and fined 57,600 yuan.
In addition, Dior has also been named by the Shanghai Municipal Market Supervision administration and the State Food and Drug Administration for many times due to the unqualified label of sunglasses product marks and sunscreen cosmetics.
It seems that Dior is more than that
"Two into the palace"
Some netizens saw this "inferior T-shirt" said
"Selling so expensive, or shoddy?"
Some netizens also said
"That's it? Do you look down on Dior? ”
In fact
Luxury goods are penalized for substandard quality
It is already a "high frequency and multiple" event
Louis Vuitton, Gucci, Armani, Givenchy, etc
There are records of those who have been dealt with by the relevant departments due to unqualified quality
High prices are the first element of luxury
Naïve we thought it was behind the high price
The counterpart is high quality
But reality always punches in the face again and again
From the long-term development of brand management
Luxury goods if the quality of products can not be guaranteed safety
Blindly emphasizing the "sense of fashion design"
There is a serious imbalance between commodity prices and actual values
It is not conducive to sustainable operations
Source丨Shanghai Municipal Market Supervision and Administration Website, Shanghai News Broadcast, Netizen Comments, etc
Source: Look at the news of Knows