A fruit that resembles dragon fruit has dropped from more than 160 yuan / kg to 30 yuan / kg, do you know what this fruit is called?
Yes, it is the famous "bird's nest fruit" with a daunting price. If it is a red-skinned dragon fruit, most people may have already eaten it, but the "yellow-colored" bird's nest fruit may be that many people have just "seen pigs run and have not eaten pork".
Thorny bird's nest fruit
So, what is the "bird's nest fruit" that most of us can't climb high? Some people say that it is an IQ tax, just a dragon fruit with a new skin, is this the truth?
Dragon fruit is a fruit tree of the genus Cactus in the family Cactaceae, which originated in South American countries such as Colombia and Ecuador. Later, the Americans brought dragon fruit from South America to Vietnam, and then after hundreds of years of development, Vietnam has now become one of the main dragon fruit producing areas in the world.
China also imports a large number of dragon fruit from Vietnam, but most of the dragon fruit imported from Vietnam is red dragon fruit. Dragon fruit is a tropical fruit tree, and there are also a large number of dragon fruit cultivation in Guangdong and Guangxi, China. In the north of China, dragon fruit is mostly planted in greenhouses, so the price of dragon fruit in the north is relatively expensive.
Yellow dragon fruit also originated in Colombia and Ecuador, and was originally called "Selenicereus megalanthus". This fruit was originally popular in Europe and the United States and other countries, but at first the price was not so expensive. It is not a hand-bred variety like the Japanese Sunshine Rose, it is just a "dragon fruit mutant" in the genus Cactus family Scale.
After the fire in Europe and the United States, some people introduced yellow dragon fruit to China for planting, at first the price was only 40-50 yuan / kg, the name at that time was not called "bird's nest fruit", called "Colombian unicorn fruit", it should be noted that Colombian unicorn fruit is not necessarily imported from Colombia, but it is said that it is native to Colombia, the base for planting this fruit may be in Guangdong, may also be in Guangxi, may also be in Yunnan.
"Colombian unicorn fruit" is certainly not an English translation of the yellow dragon fruit, but a pure "trade name". The renaming of foreign fruits for marketing can be said to be a common practice, in addition to unicorn fruit, there is also "yacon fruit", which sounds very tall, and in fact, the original name of yacon is "chrysanthemum". The original name of the Colombian unicorn fruit is "Selenicereus megalanthus", and the more official Chinese name should be called "yellow dragon fruit", not what kind of unicorn fruit.
Later, Colombian unicorn fruit also caught fire for a while, and a supermarket can sell for more than 120 yuan. But then someone introduced yellow dragon fruit from Ecuador, and then called "Colombian unicorn fruit" may not feel good, and changed the name to "bird's nest fruit". In any case, from the scientific classification of species, there is only one more official name, "Yellow Dragon Fruit".
In the industry, some merchants are "committed" to selling yellow dragon fruit, unicorn fruit, bird's nest fruit separately, and the division is still different, some people say that the introduction from Colombia is called unicorn fruit, the introduction from Ecuador is called bird's nest fruit, and some people say that the yellow dragon fruit with thorns is bird's nest fruit, and the unspinned is unicorn fruit. There are all kinds of arguments, but in essence, they are all "yellow dragon fruit". No matter how many names you change, you can't change its essence.
After the yellow dragon fruit was on fire several times, the price often soared and plummeted, and the price was somewhat arbitrary. When the market is good, the price of large yellow dragon fruit can rise to 180 yuan / one, and 6 boxes of yellow dragon fruit can sell for thousands of yuan, which also makes consumers "stunned".
When the market is not good, the price of yellow dragon fruit may be cut off from the waist, from more than 100 yuan / kg directly to more than 40 yuan / kg. In addition, there are not as many acquisition channels as dragon fruit, and many dragon fruit growers basically find fixed channels to sell, so that the price can be stable, otherwise the fluctuation will be greater.
The price of yellow dragon fruit fluctuates so much, mainly because the yield is too low. There are not many seedlings, few planting areas, and no large number of plants, making it difficult to balance supply and demand. If the yield comes up, the price of yellow dragon fruit can basically be suppressed. Of course, at present, dragon fruit also has a high price, there are also low prices, this niche fruit mainly depends on the sales channels, not on the "own cost".
Some people sell sugar water as bird's nest, and some people sell dragon fruit as bird's nest fruit. Bird's nest fruit and bird's nest have no correlation in nutrients, it is purely a fruit name, and there is no need to pull what bird's nest fruit's nutrients are much higher than dragon fruit, they are all a genus of fruits, and the nutritional gap is so large.
According to us, bird's nest fruit is a "new and exotic" fruit. Selling sugar water as bird's nest is a lie; giving niche fruits a nice name, at best it's called creativity, and at worst it's just "hype" at best.
Some people say that bird's nest fruit is an IQ tax. In our opinion, bird's nest fruit cannot be regarded as the so-called IQ tax. Either the price of fruit sold is high or the IQ tax, the output of bird's nest fruit is placed there, the demand is seriously greater than the supply, the price will naturally not be low, this is the economic law.
What is the IQ tax? Some people change the name of the same thing to sell at a high price, which is called IQ tax, for example, I changed the name of the red Fuji apple to "Newton Fruit", and then the price doubled to sell, which is called IQ tax.
There is a difference between bird's nest fruit and dragon fruit, you don't care whether it is different in appearance or flavor, there is a difference is a difference. When a new thing first appears, it must be a premium, "things are rare and expensive" is an unchanged market principle, the high price of bird's nest fruit is too little, and there are too many curious and early adopters, resulting in a price that is much higher than that of ordinary dragon fruit.
Of course, such a high price will certainly not last, fast is 3 years, slow is 5 years, bird's nest fruit will definitely become cheap and popular "sugar fruit".