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Henan "intangible cultural heritage" treasure punch card into the Expo, the old brand is popular, Ru porcelain "flower good full moon" process stunned everyone

author:Henan Business Daily

Top News Henan Business Daily chief reporter Yang Guifang

From November 5th to 10th, the 4th China International Import Expo arrived as scheduled. As the world's top open platform, CIIE will attract the latest products, technologies and services to gather on the banks of the Huangpu River, from exhibits to commodities to the lives of the public.

At this year's Expo, Henan elements also showed their skills. Entering the National Convention and Exhibition Center in the shape of Shanghai's "four-leaf clover", if you sweep your eyes through the huge exhibition hall of 366,000 square meters, the "Intangible Cultural Heritage" and "Time-honored" exhibition area located in the 8-meter north login hall on the 8-meter floor, the "Thick Henan" cultural exhibition is still dazzling. Ru porcelain and stranded porcelain, which once amazed overseas along the "Ancient Silk Road", are now conveying the beauty of traditional Chinese culture to the world with the latest production technology.

Henan "intangible cultural heritage" treasure punch card into the Expo, the old brand is popular, Ru porcelain "flower good full moon" process stunned everyone

Among the more than 200 exhibits with different shapes in the Ru Porcelain Pavilion, a Ru porcelain statue called "Flower Good Moon" is particularly conspicuous. "The shape of this work is difficult, with a circle as an element, the lower part of the abdomen is facing like the first moon rising, and the mouth edge is like a gold trim, symbolizing the richness and perfection of life." The work also shows the visual effect of Ru porcelain 'like jade is better than jade' with a very difficult wood firing process, representing the extremely high level of traditional firing techniques of Chinese Ru kilns, and has just won the silver medal of the 'Land Award' of the China Ceramic Industry Association. Wang Zhenjiang, general manager of Henan Hongbao Ru Porcelain Factory Co., Ltd., said that at an international opening event such as the Expo, it is necessary to take out the "treasure" at the bottom of the pressure box in order to better display the firing technology of Ru porcelain and interpret traditional Chinese culture.

It seems that the old trees are entangled and intertwined, and like the undulating mountains and mountains, in the hanging tire porcelain exhibition hall, each work is ingeniously conceived, and the pattern changes in a thousand ways. Among them, the works "Chinese Dragon" and "Peacock Open Screen" are the most attractive attention. Li Hongxia, chairman of Jiaozuo Jinguxuan Stranded Tire Porcelain Art Co., Ltd., introduced that the "Peacock Open Screen" only uses black and white porcelain clay to blend each other, but presents more than 20,000 peacock tail patterns, which is extremely difficult to produce, and fully reflects the beauty of the traditional technique of stranded tire porcelain.

Henan "intangible cultural heritage" treasure punch card into the Expo, the old brand is popular, Ru porcelain "flower good full moon" process stunned everyone

According to Wang Zhenjiang, the company has participated in the Expo for two consecutive years, taking last year as an example, the booth attracted many lovers and operators who love Ru porcelain culture inside and outside the country to visit and visit, and the transaction volume of hundreds of thousands of yuan was reached on the spot, and these customers have now developed into long-term stable partners.

Li Hongxia's harvest is even greater, she said bluntly, "In the past, we were facing customers in the province and in China, but here we are facing consumers who love Chinese porcelain culture all over the world, our orders are more and more, and sales have suddenly opened." ”

Editor: Li Yingxuan Zhang Heng

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