On December 18th, the 2020 China Brand Festival (15th) Annual People Summit and Awards Ceremony was held in Beijing, and Li Xiaolin, Ma Tiemin, Bi Mingxin, Chen Yaoxiang, Hu Jiandang, Zhang Fang, Miao Jie, Wu Yan, Zhao Zhiqiang and Yan Guoyu won the honor of "2020 China's Top Ten Poverty Alleviation Brand Figures".
He is a responsible Tsinghua person. In order to help farmers in difficulty and promote industrial development, he paid attention to agriculture, rural areas and farmers, and in 2015, he set up the "Hometown Visitor" project and tailored the theme song "Hometown" for the platform. This song was also set by the Central Committee of the League as the theme song for poverty alleviation.
He ran through 20 provinces and more than 200 villages and counties across the country, helped tens of thousands of farmers sell high-quality agricultural products, and sang in the fields for the worried villagers. Miao Jie thanked him for receiving the award, and showed the beautiful scene of his hometown after poverty alleviation with an emotional song. "Every year there is a surplus of grain in the warehouse, I hope you will return to your hometown; your family is more beautiful and fragrant, why bother to go to other places..."
The China Brand Festival Annual People Summit, which began in 2006 and is hosted by the Brand Alliance, with the theme of "Who Wins Respect for China" has been held for 14 consecutive years. This summit, in order to make the China Brand Festival IP bigger and stronger, will upgrade the Brand Annual People Summit to the China Brand Festival Annual People Summit, aiming to create an important platform for discovering and promoting outstanding figures in Chinese brand building.
The selection of "2020 China's Top Ten Poverty Alleviation Brand Figures" is an important part of the summit, and it is a special list in the year of decisive battle and decisive victory in poverty alleviation, which is committed to establishing advanced models of poverty alleviation and showing the great achievements of poverty alleviation. The selection conducts a comprehensive investigation of the candidates' actions and achievements in leading social trends and promoting the core values of socialism, and the final results are voted by authoritative media and brand experts.
Written by: Xue Yu | Proofreader: Zhu Ying | Editor-in-Charge: Li Qian