Bai Qian Finance Liu Shi: Consumer Finance Is Beyond Imagination History will not give a second chance

Why is consumer finance so popular? If it is so hot, why are there not as many participating companies as other industries? How to be invincible in a rapidly changing market... With a question that pointed directly to the pain points of the industry, on December 1, Liu Shi, the founder and chairman of Bai Qian Financial, one of the leading enterprises in consumer finance, appeared on the podium of the "China Internet (,,) Financial Practical Talent Training Series Project".

As one of the leaders in the consumer financial services industry, Liu Shi has witnessed the historical transformation of the industry from 0 to 1. Liu Shi believes that the contradiction between huge demand and insufficient supply is the main reason for the blowout of consumer finance, and he believes that the reason why the industry competition is relatively low is that it has a high threshold: cost, efficiency and risk control. "In addition to government promotion, economic development and huge demand are all reasons for the rapid development of consumer finance." He admitted that since its establishment in 2013, Bai Qian Financial has developed much faster than its expectations, on the one hand, its own efforts, on the other hand, huge demand. "There won't be a second chance like this." Liu Shi sighed.

Before founding Bai Qian Financial in 2013, Liu Shi had been engaged in investment work for a long time, had in-depth research and practical experience in many industries, and participated in the intervention when domestic consumer finance was still in its infancy in 2005, coupled with many years of bank executive experience to promote its successful establishment of Bai Qian Financial, the company has become one of the industry leaders after three years of development, and is regarded by the outside world as creating a market miracle.

Liu Shi combined his own practice and focused on sharing with the trainees the successful experience of Bai Qian Financial in operation and risk control. He said that From product development to accurate customer acquisition, transaction development, customer management and subsequent development, Bai Qian has realized the whole life cycle management. Due to the rigor and seriousness of finance, cost control, operational efficiency and risk control are particularly important. Liu Shi also made a detailed and in-depth sharing on the risk control model of combining online and offline of Baiqian Finance, big data and manual "face-to-face" complementary.

When talking about the future development direction, Liu Shi revealed that the goal of BaiQian Financial is to become SF Express in the financial field, and simply doing a platform is not a good policy, and the comprehensive consumer finance solution provider can have more space.

Liu Shi stressed that a mature and sustainable operating model, a continuous and stable source of low-cost funds and a combination of financial risk awareness and risk control means are the ways for enterprises to break through.

"China Internet Finance Practical Talent Training Series Project" is jointly sponsored by Zhongguancun (000931, Buy) Internet Finance Research Institute and Guopei Institution, dozens of trainees are mainly from the leaders in charge of consumer finance departments of large institutions, executives of p2P companies and executives of third-party service providers, Liu Shi taught the theme of "Combining Scenes of Consumer Finance Product Innovation and Risk Control Experience Sharing". The teaching time is 3 hours, Liu Shi is almost out of the manuscript, professional and rigorous, in-depth and simple, and the quality of teaching has been highly recognized by the students present and the organizers.