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CAO Yang, founder of ROARINGWILD: Marketing should only account for 50% of consumer brands

author:Interface Alerts

On the afternoon of October 13, at the first real technology conference hosted by Interface News, Cao Yang, founder of roaringwild, said that for a brand, marketing should only account for 50%, and the other 50% is a product. At present, many Internet celebrity brands, marketing costs may skip products, marketing costs account for more than 80%, which is difficult to develop in the long run.

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