Everyone has their own personal brand,
It's just that the size of the sphere of influence is different.
Wendy, the author of "Your Brand, Worth Tens of Millions", has this sentence:
Personal branding is "what other people say about you when you're not in the room." ”
This explanation is too graphic.
Zi Qian Reading has released more than 500 episodes of reading videos, all of which are suitable for primary school students to read extracurricular knowledge.
Insisting on a record of a reading video every day has now become a daily habit of Zi Qian.
Only love, can we persist!
01
From chance
Follow the time and relive the journey of recording videos.
The spring of 2020, for all mankind, the splendor and splendor of spring seem to be so far away from human beings, an unprecedented epidemic that locks human beings tightly in a space.
In our country, on the one hand, angels in white, scientists and viruses are fighting, and even all walks of life are all involved in this unprecedented epidemic battle; on the other hand, like adults, our children have all experienced a unique life experience of "staying at home and homeschooling". To the TV, to the phone, to the computer... Children communicate with teachers over the air. Online status and videos have become a daily must-have lesson for children.
Even the happiest 6.1 Children's Day, the campus is less joyful and laughter, most of the children watch the cloud show online, how did the cloud show come about? These programs are videos made in advance by children, parents and teachers, and then arranged by the teachers to watch them live.
Since then, many parents and students have learned to record and make videos.
And this experience is unforgettable for children and parents.
Zi Qian, in the 2019 autumn brigade committee election campaign, through her own works, test interviews and on-site assessments, passed the selection of more than 1500 primary school student partners on campus, became a member of the school brigade committee, and wore a three-bar team bar in the second grade, not to mention how happy she was.
Zi Qian, who was very excited, accepted the first glorious task in this epidemic: to record a pre-team education and explanation video, a total of 14 episodes, introducing the content of the Young Pioneers' "six knowledge, six will do" before the primary school students joined the team.
In May 2020, for Zi Qian, it was a very fulfilling month, in addition to the normal online course, the complete pre-team education explanation video was recorded, and received unanimous praise. Facing the camera, Zi Qian is also constantly adjusting and improving her own explanation, as if she has found a feeling of love. On this basis, he continued to complete a number of videos such as primary school students' epidemic prevention education explanations, and combined with their own strengths and hobbies, they continued to record recitation videos and related participation video activities. These exercises have allowed Zi Qian to make a lot of progress.
Since then, the video mode of Zi Qian's reading has also been opened.
02
I'm serious about reading
Like all children, Zi Qian spent most of her second semester in the second semester of her second grade at home. Online teaching, almost every child is proficient in mobile phones, computers, televisions, tablets... and other various applications. With it, there are also all kinds of anxieties of parents, mobile phones are a good thing, but how to control it?
Parents and children, in the fight of wits and courage in electronic products, can be said to be full of humor.
Reading punch card is a good solution, which also becomes a process that tests the concentration of parents and children.
Books are the ladder of human progress, and extracurricular reading is a must-have course for primary school students. And it is very difficult to be able to persist in extracurricular reading, we discussed: Zi Qian insists on a reading video record every day, one episode a day, no end point, and the test is also the ability to persist. We know that if we stick to it, at least we can coordinate the time of using electronic products such as mobile phones.
Therefore, as long as the reading knowledge suitable for children is included in Zi Qian's reading plan.
Getting started is the hardest thing to do, especially time. Since our last month was back on campus. This program starts with the summer vacation.
Finally ushered in the summer vacation after the epidemic.
This is a new starting point, coupled with the experience of recording videos in May, "recording reading is simple, but recording reading videos is not simple", this is our real feeling. This is because if you just record it casually and have no sense of formality, it is easy to stick to it. Only in front of the camera, a few minutes of formality every day, so that persistence has meaning, will pay for these few minutes, pay the process of real reading preparation, can really read books, will understand the meaning of persistence.
As a result, Zi Qian's first official reading video was released.
Click on the blue word below to view it
"The Book of Homecoming Dolls" was written by the poet when he was 86 years old when he returned to his roots, there are two poems, do you know how many?
In the recording, we know that the video storage space is large, in order to record this video, a large amount of material is left, and the computer and hard disk are quickly filled. If you stick with it, storage becomes a big problem, and even finding it becomes not easy.
Since it is already a video work, another reading record, or a positive energy thing, simply publish it to the cloud space account, just like this, the "Zi Qian Reading" self-media account was born.
From July 2020 to now, Zi Qian Reading's self-media has continuously released more than 500 episodes of reading videos.
From the summer vacation of the second grade to today's fourth grade, this is a grade and a kind of persistence.
In the process of persistence, on the Internet platform, we have met more children's friends and more reading enthusiasts across the country, supported and encouraged each other together, broadened our knowledge, and broadened our horizons.
03
An annoying episode
Because there is a self-media account, after all, this is an era of self-media outbreak, short video is the trend of the current era, everyone can have their own account and brand, people have a heart of comparison, who can easily escape?
In retrospect, it was a simple annoyance and a small episode in the process of persistence.
That is:
Why do some people's videos have a lot of read views, while others' videos are not noticed?
People with the same heart, Zi Qian Reading as a self-media account, after releasing the video, at the beginning, also very concerned about this video, how many people read? How many people like it? No matter what kind of mood you are in, the heart of comparison is understandable.
Some big coffee on the self-media account also gave some advice, such as making themes and games that the audience likes. you will get better reading clicks. Admittedly, from a video and self-media perspective, this is perfectly reasonable and very true.
This episode also makes us suddenly wake up, reading videos, once released to the self-media platform, is a public work. If you care about the number of reading clicks, that is, positioning yourself as self-media, then all content has become an element of self-media, and you need to think about self-media traffic and consider more things. If we read books to make videos, what is our original intention?
It's really that saying: care is chaos!
But, no. This is not our original intention, we are not doing a video self-media.
What is our original intention?
Our original intention and goal is to read, through refined reading, improve their reading ability, comprehension ability, expression ability. As long as this original intention is remembered, the other elements are secondary.
04
Stick to the original intention
Our original intention is: to use the formal lens to record the reading of the book, so that insisting on reading becomes a good habit.
Self-media publishing is simply the way it is recorded. If you pay too much attention to the various data released by the media, it is not reading, after this small episode, the mind gradually moves towards balance, and the understanding of reading is more profound.
If the true meaning of reading lies in itself, in improving the field of knowledge, and in purifying your own growing soul, then reading videos are just the cloak of the soul. Every formal record can make yourself more firm in your direction, exercise your expression ability, exercise your ability to summarize... When this true meaning is clear in the mind, it will not care about anything else.
In the 500-episode video recording, see a child's infantile growth process.
This may be inseparable from love.
Zi Qian is growing up, very much love language expression, like language art, like to use their own voice to show the language world of different characters, on the road to growth, hope to enrich their lives with sound.
When I first entered the first grade, I skillfully used the recitation performance of "Qinyuan Spring Snow" to win the love of teachers and classmates. After that, it also fully expressed long poems and essays such as "Spring River Flower Moon Night". It may be the love of language that has found the direction of persistence, recorded reading videos, and even during the cold, there is one thing that is not willing to leave behind, which is the persistence of a child.
24 solar terms: "Li Chun" is coming, all things are renewed, and all poisons are not invaded!
For children, compared to games, movies and television, etc., reading is a relatively boring process. In order to enhance the interest in reading, the content of reading is also very important, in addition to the complete book, systematic, wide range of knowledge points, it is easy to stimulate children's interest in reading. Therefore, the content of Zi Qian's reading covers more, in more than 500 episodes of video content, the length of each video is different, 2-5 minutes is more, the content is extensive: idiomatic allusions, biographies, poetry stories, scientific phenomena, geographical knowledge, social phenomena, interesting knowledge, etc., all the knowledge points that primary school students can touch have different expressions in the 500 episodes of videos.
In addition to improving their reading comprehension and expression ability, after all, video materials are disseminated on the self-media platform. Therefore, we strive to express the correctness and positive energy of the content, but mistakes are inevitable, and the amount of individual knowledge is limited, which is why this press release is published.
In this way, we welcome more parents, friends and teachers to correct us, and let us join the camp of reading with our children.