Beijing, November 1 (China News Network) "For key areas and regions where the masses have strong reactions, public opinion is concerned, and infringement and counterfeiting are frequent, we must increase the intensity of administrative law enforcement, strike hard, rectify to the end, and deter in place." ”
Recently, the State Council issued the "14th Five-Year Plan" National Intellectual Property Protection and Application Plan (hereinafter referred to as the "Plan"). Dong Yu, executive vice president of the China Development Planning Research Institute of Tsinghua University, interpreted this in an exclusive interview with the "China New Observation" column of China News Network.

Dong Yu, Executive Vice President of the China Institute of Development planning at Tsinghua University. Photo by Zhai Lu, a reporter from China News Network
Recently, from Guo Jingming and Yu Zheng apologizing for plagiarism, to the establishment of the anti-plagiarism fund, to the voice of many actors against short video infringement... Intellectual property issues in cultural fields such as film and television often arouse public concern and discussion.
Dong Yu believes that specific to literary and artistic works, piracy and infringement in the cultural field are more prominent, and they are also facing many complex new problems.
"Taking film and television as an example, the script, content and broadcast rights are protected by the Copyright Law, and the name can be protected by the Trademark Law as long as it is registered." He pointed out that plagiarism is illegal, unauthorized reproduction, performance, dissemination of other people's films, television, music and other works is infringement, short video platforms, self-media, public account operation enterprises must also fully perform the main responsibility, and effectively strengthen the construction of the copyright system.
He stressed that "there will be a corresponding copyright complaint handling mechanism in this regard, and the relevant parties will safeguard the legitimate rights of right holders." ”
Dong Yu also pointed out that "for infringement, the Plan clearly states that a system for assessing the damage of intellectual property infringement is established, a punitive compensation system for intellectual property infringement is fully established and implemented, and the compensation for damages is increased, as well as a series of judicial and administrative protection measures. ”
Dong Yu said that in the next step, according to the new situation, the copyright protection system in the fields of sports events, variety shows, and online live broadcasts will be improved.
"Only in this way can more creators be willing to produce more excellent works, so that everyone can brush more high-quality original works, so that their time is not wasted, even if it is a few minutes, it is precious." He said. (End)
Source: China News Network