These initiatives are being promoted to facilitate the use of networks for the elderly

Solving the problem of the elderly in using the Internet is at every family's expense. Focusing on the internet ageing and barrier-free transformation, the Ministry of Industry and Information Technology has carried out relevant special actions nationwide, clarified a series of measures to help the elderly better apply intelligent technology, and encouraged Internet companies to increase the intensity of ageing transformation. Convenient for the elderly to use the network, what measures are being promoted by relevant departments and the industry?

【"Elder Mode" Launch】

Online registration, mobile phone ride-hailing, mobile payment... These convenient scenes in digital life may become the "pain points" of some elderly people.

According to the report of the China Internet Network Information Center, as of June 2021, the scale of China's Internet users reached 1.011 billion, of which 50 years old and above accounted for 28%. It is imperative to increase efforts to promote the aging transformation of software and websites.

The Ministry of Industry and Information Technology has previously explicitly required Internet companies to accelerate the information barrier-free transformation, including large fonts, large icons, high-contrast text, etc., so that the elderly can use more service products with simple interfaces and simple operations.

A number of Internet companies have also launched specific initiatives. For example, huawei, millet and other mainstream mobile phone manufacturers have made it clear that they must basically have the "elderly mode" and "elderly mode", provide services such as large-scale and large-volume playback, and comprehensively regulate operability. Some apps offer online training video tutorials for seniors.

【Children can "remote assistance"】

Allowing children to "assist remotely" through technical means is also one of the directions of ageing transformation.

Taking vivo as an example, through the acquisition and input of the same operation code, children can remotely operate the parents' mobile phone interface, take a taxi for their parents, register online, etc., at the same time, the mobile phone desktop can quickly add common contacts, add a magnifying glass function, and enhance the sense of experience. It is reported that in the future, "Remote Assistance" will support network voice functions.

Simplifying operations and enriching functions, smart terminals and applications are also improving in a more temperate direction. The reporter learned that some mobile phone manufacturers have tried to launch "shared photo albums", so that children working outside the home can synchronize their own life moments with their parents through association binding.

Watching short videos is one of the main scenes for the elderly to use the Internet. While strengthening content review standards, some short video platforms have also strengthened content products and services for elderly users. Taking Douyin as an example, as of April this year, creators over the age of 60 on the Douyin platform have created more than 600 million videos through on-site topics and traffic weighting.

【Establish and improve the aging standard system for intelligent terminal products】

Adapting to aging means that the product design concept should be based on the needs of the elderly and empower the elderly.

According to the data of Tianyancha, there are currently more than 22,000 enterprises engaged in "smart pension" related business in China. In the face of a huge market and increasingly fierce competition, it is very important to establish and improve the standard system and improve product quality.

The reporter learned from the Ministry of Industry and Information Technology that the Ministry of Industry and Information Technology has made detailed deployments from the aspects of expanding the supply of intelligent terminal products suitable for aging and promoting the aging transformation of Internet applications, and has issued standards such as "Technical Requirements for Aging of Mobile Terminals", "Test Methods for Adaptability to Aging of Mobile Terminals", "Technical Requirements for Aging Design of Smart TVs" and so on.

Qiao Yueshan, director of the Electronic Information Department of the Ministry of Industry and Information Technology, said that the aging standard system for intelligent terminal products will be established and improved, and an evaluation system for the aging level of intelligent terminal products will be studied and formulated. The Ministry of Industry and Information Technology will also organize an assessment of the accessibility level of Internet applications and include it in the credit evaluation. (Reporter Zhang Xinxin)