Today is the Lantern Festival, the reporter learned from the Dongcheng long-established Jinfang that in order to prevent and control the new crown pneumonia epidemic, Jinfang tried online sales for the first time, cooperating with the "Hungry Mo" takeaway platform, and the public can also place orders through flash delivery. For those citizens who are accustomed to buying in stores, Jinfang arranges special guidance to ensure that everyone queues up one meter apart.
Store purchase Customers need to queue up one meter apart
"The Lantern Festival still has to eat the Lantern Festival to have the feeling of having a festival." Manager Liu Chunping has been working in Jinfang for 16 years, and she is the busiest every Spring Festival. Although this year was affected by the epidemic, the business was not as prosperous as in previous years, but many people came to the store to buy.
"In order to ensure safety, we arrange special personnel to guide the order, and customers are lined up one meter apart from each other." Liu Chunping introduced that Jinfang Snack Ciqikou Shop has been one of the hottest shops for Lantern Sales for many years.
The reporter saw that there were more than a dozen people queuing up at the scene, and the staff had been maintaining order, so please pull away. In addition, in order to reduce cash transactions, Jinfang encourages mobile payment method payments.
The first time to taste the new Wuren Lantern mass production
The reporter learned that Jinfang's Lantern is made and sold at the Jinfang store of Taiji Factory, and after being packaged at this sales point, it is distributed to five directly operated stores such as Ciqikou Store, Fresh Fish Mouth Store, Yizhuang Store and Jinxin Bean Juice Store, and the daily sales time is from 6 am to 8 pm.
Jinfang's Lantern sale this year includes assortment, black sesame, cocoa, blueberry, hawthorn, osmanthus and other fillings, all sold on the same day of production.
It is worth mentioning that this year for the first time in batches launched a five-kernel filling, which includes pine nut kernels, walnut kernels, melon seeds, watermelon seeds, and pumpkin seeds.
"Last year, we tried a small amount of wuren filling, and this year it was mass-produced for the first time." Liu Chunping said that according to the current purchase situation, black sesame seeds, five kernels and cocoa are sold tightly.
For the first time, we tried online sales to add a re-agency point
Jinfang Lantern increased online sales, cooperating with the "Hungry Mo" takeaway platform for the first time, and the public can also place orders through flash delivery. The reporter saw that there were 5 or 6 takeaway brothers who came to take the Lantern. "Our orders are Haidian District, Daxing District and Fangshan District..." Liu Chunping introduced that eating Lantern Festival is a habit of many families for the New Year.
"We are just making it as convenient for residents to buy!" Xu Zhijun, deputy general manager of Cheapfang Group, introduced that in addition to the directly operated stores, Jinfang has also added three sales points in Douban Hutong South Bean Sprout Mosque, Huashi Aijia Supermarket and Shazikou Aijia Supermarket.
In addition, cheap fang group cheap fang, Tianxingju, du yi, Lili also sold Jinfang Lantern. The New World Home near the Ciqikou Jinfang store also arranges a fixed-point sales office, selling for two and a half hours a day, from 2:00 p.m. to 4:30 p.m., so that nearby residents can buy lanterns when they go downstairs and shorten the time to go out shopping.
Text | Hong Shan
Photography | Wu Ning et al
Edit | Xiaoqi